This article needs attention from an expert in Software. The specific problem is: it appears to misrepresent the history of software analytics.(December 2014)
Software analytics refers to analytics specific to the domain of software systems taking into account source code, static and dynamic characteristics (e.g., software metrics) as well as related processes of their development and evolution. It aims at describing, monitoring, predicting, and improving efficiency and effectivity of software engineering throughout the software lifecycle, in particular during software development and software maintenance. Similar to other domain-specific analytics fields (e.g., business analytics), it is based on analyzing big data commonly managed, for example, by integrated development environments (IDEs) and software repositories.
- "Software analytics aims to obtain insightful and actionable information from software artifacts that help practitioners accomplish tasks related to software development, systems, and users."  --- centers on analytics applied to artifacts a software system is composed of.
- "Software analytics is analytics on software data for managers and software engineers with the aim of empowering software development individiuals and teams to gain and share insight form their data to make better decisions."  --- strengthens the core objectives for methods and techniques of software analytics, focusing on both software artifacts and activities of involved developers and teams.
- "Software analytics (SA) represents a branch of big data analytics. SA is concerned with the analysis of all software artifacts, not only source code. [...] These tiers vary from the higher level of the management board and setting the enterprise vision and portfolio management, going through project management planning and implementation by software developers."  --- reflects the broad scope including various stakeholders.
Software analytics aims at supporting decisions and generating insights, i.e., findings, conclusions, and evaluations about software systems and their implementation, composition, behavior, quality, evolution as well as about the activities of various stakeholders of these processes.
- Insightful information obtained by software analytics conveys meaningful and useful understanding or knowledge towards performing target tasks. Typically, it cannot be easily obtained by direct examining raw big data without the aid of analytics methods and techniques.
- Actionable information obtained by software analytics steers or prescribes solutions that stakeholders in software engineering processes may take (e.g., software practitioners, development leaders, or C-level management).
Methods, techniques, and tools of software analytics typically rely on gathering, measuring, analyzing, and visualizing information found in the manifold data sources stored in software development environments and ecosystems. Software systems are well suited for applying analytics because, on the one hand, mostly formalized and precise data is available and, on the other hand, software system are extremely difficult to manage ---in a nutshell: "software projects are highly measurable, but often unpredictable."
Core data sources include source code, "check-ins, work items, bug reports and test executions [...] recorded in software repositories such as CVS, Subversion, GIT, and Bugzilla." Telemetry data as well as execution traces or logs can also be taken into account.
Automated analysis, massive data, and systematic reasoning support decision making at almost all levels. In general, key technologies employed by software analytics include analytical technologies such as machine learning, data mining, statistics, pattern recognition, information visualization as well as large-scale data computing & processing. For example, software analytics tools allow users to map derived analysis results by means of software maps, which support interactively exploring system artifacts and correlated software metrics.
This article needs attention from an expert in Software. The specific problem is: it misrepresents the history of software analytics, strengthening a single researcher group that claims to have coined the expression software analytics.(August 2017)
In May 2009, software analytics was first coined and proposed when Dongmei Zhang founded the Software Analytics Group (SA) at Microsoft Research Asia (MSRA). The term has become well known in the software engineering research community after a series of tutorials and talks on software analytics were given by Zhang and her colleagues, in collaboration with Tao Xie from North Carolina State University, at software engineering conferences including a tutorial at the IEEE/ACM International Conference on Automated Software Engineering (ASE 2011), a talk at the International Workshop on Machine Learning Technologies in Software Engineering (MALETS 2011), a tutorial and a keynote talk given by Zhang at the IEEE-CS Conference on Software Engineering Education and Training, a tutorial at the International Conference on Software Engineering - Software Engineering in Practice Track, and a keynote talk given by Zhang at the Working Conference on Mining Software Repositories.
In November 2010, Software Development Analytics (Software Analytics with focus on Software Development) was proposed by Thomas Zimmermann and his colleagues at the Empirical Software Engineering Group (ESE) at Microsoft Research Redmond in their FoSER 2010 paper. A goldfish bowl panel on software development analytics was organized by Zimmermann and Tim Menzies from West Virginia University at the International Conference on Software Engineering, Software Engineering in Practice track.
Software analytics providers
- Seerene – Software analytics SaaS platform
- IBM Cognos Business Intelligence
- Microsoft Azure Application Insights 
- New Relic
- Revulytics (formerly Trackerbird Software Analytics, a V.i. Labs Company) 
- Tableau Software
- Mining Software Repositories
- Software maintenance
- Software archaeology
- Software development
- Software development process
- User experience
- Computer software
- Application software
- Software industry
- D. Zhang, S. han, Y. Dan, J.-G. Lou, H Zhang: "Software Analytics in Practice". IEEE Software, Sept./Oct. 2013, pp. 30-35.
- R. Buse, T. Zimmermann. "Information Needs for Software Development Analytics". Proc. Int'l Conf. Software Engineering (ICSE), IEEE CS, 2012
- T. M. Abdellatif, L. F. Capretz, D. Ho. "Software Analytics to Software Practice: A Systematic Literature Review". 1. Int'l Workshop on Big Data Engineering, 2015, pp. 30-36.
- Raymond P. L. Buse and Thomas Zimmermann. "Information Needs for Software Development Analytics." In Proceedings of the 34th International Conference on Software Engineering (ICSE 2012), Software Engineering in Practice, Zurich, Switzerland, June 2012, pp. 987-996.
- Harald Gall, Tim Menzies, Laurie Williams, and Thomas Zimmerman. "Software Development Analytics". Dagstuhl Reports, Vol. 4, Issue 6, pp. 64-83.
- Dongmei Zhang and Tao Xie. "xSA: eXtreme Software Analytics - Marriage of eXtreme Computing and Software Analytics." In Proceedings of the 26th IEEE/ACM International Conference on Automated Software Engineering (ASE 2011), Tutorial, Lawrence, Kansas, November 2011.
- Dongmei Zhang, Yingnong Dang, Jian-Guang Lou, Shi Han, Haidong Zhang, and Tao Xie. "Software Analytics as a Learning Case in Practice: Approaches and Experiences". In Proceedings of International Workshop on Machine Learning Technologies in Software Engineering (MALETS 2011), Lawrence, Kansas, November 2011. PDFSlides
- Dongmei Zhang. "Software Analytics in Practice and Its Implications for Education and Training." Keynote. In Proceedings of the 24th IEEE-CS Conference on Software Engineering Education and Training (CSEE&T 2012), Tutorial, Nanjing, China, April 2012.
- Dongmei Zhang, Yingnong Dang, Shi Han, and Tao Xie. "Teaching and Training for Software Analytics." In Proceedings of the 24th IEEE-CS Conference on Software Engineering Education and Training (CSEE&T 2012), Tutorial, Nanjing, China, April 2012.
- Dongmei Zhang and Tao Xie. "Software Analytics in Practice: Mini Tutorial." In Proceedings of the 34th International Conference on Software Engineering (ICSE 2012), Software Engineering in Practice, Mini Tutorial, Zurich, Switzerland, June 2012, pp. 997. Slides
- Dongmei Zhang. "MSR 2012 keynote: Software Analytics in Practice - Approaches and Experiences." In Proceedings of the 9th Working Conference on Mining Software Repositories (MSR 2012), Zurich, Switzerland, June 2012, pp. 1.
- Raymond P. L. Buse and Thomas Zimmermann. "Analytics for Software Development." In Proceedings of the Workshop on Future of Software Engineering Research (FoSER 2010), Santa Fe, NM, USA, November 2010, pp. 77-80.
- Tim Menzies and Thomas Zimmermann. "Goldfish Bowl Panel: Software Development Analytics." In Proceedings of the 34th International Conference on Software Engineering (ICSE 2012), Software Engineering in Practice, Zurich, Switzerland, June 2012, pp. 1032-1033.
- "Microsoft Azure Application Insights - Portal". Microsoft Azure. Microsoft. June 2016.
- "Trackerbird Software Analytics". Trackerbird. Trackerbird. November 2016.
- InfoWorld: Turn application metrics into business value
- Microsoft Research Asia Software Analytics Group (SA)
- Microsoft Research Redmond Empirical Software Engineering Group (ESE)
- Software Analytics in Practice and Its Implications for Education and Training, Keynote by Dongmei Zhang at the 24th IEEE-CS Conference on Software Engineering Education and Training (CSEE&T 2012)
- Software Analytics in Practice – Approaches and Experiences, Keynote slides by Dongmei Zhang at the 9th Working Conference on Mining Software Repositories (MSR 2012)
- Software Analytics in Practice, Mini-tutorial slides by Dongmei Zhang and Tao Xie at the 34th International Conference on Software Engineering (ICSE 2012)
- Software Analytics Portal
- Software Analytics Pinterest
- Microsoft Azure - Application Insights in Azure
- SoftMeter: Library for Windows and MacOS applications enabling software developers to send run-time information (Operating system, screen resolution, number of new/returning users, etc) from their desktop application to their Google Analytics property. The monitoring and reporting is done on the Google Analytics platform, like the case of website analytics.