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Snapper Inc.

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Snapper, Inc. was a United States company, formerly based in McDonough, Georgia, that manufactured residential and professional lawn-care and snow-removal equipment. Snapper was known for its high-quality red "rear-engine" riding lawnmowers that are capable of standing on-end for storage or repairs, and for its invention of the first self-propelled rotary lawn mower.

History

The company began in 1894 as Southern Saw Works. Later, in the 1940s, as the McDonough Power Company, it was acquired by William Raymond Smith, who changed the company's direction when the lumber industry declined. Smith recognized a need for lawn mowers and patented a mowing blade.[1] With this, he created the "Snappin' Turtle," named so for the way it snapped the grass and for its turtle figurine on the top front of the first model.

Producing an assortment of lawn-care tools, Snapper, Inc. had facilities in two States. In 2002, Snapper was acquired by Simplicity Manufacturing,[2] which was subsequently acquired by Briggs & Stratton in 2004.

References

  1. ^ "William Smith". http://www.nytimes.com/2003/07/21/business/william-smith-90-whose-firm-made-snapper-lawn-mowers.html. {{cite web}}: External link in |work= (help); Missing or empty |url= (help)
  2. ^ "Simplicity Acquires Snapper," Snapper, October 23, 2002