WorldNow

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WorldNow was a New York-based software company founded by Gary Gannaway. WorldNow offered an integrated media platform enabling broadcasters, operators and media companies to easily create, acquire, manage, analyze, monetize and distribute media assets (text, images and videos) across all digital platforms and on-air systems in a unified, end-to-end workflow.[1][2] Through its turnkey multi-tenant software-as-a-service solution, WorldNow unified web content management, IP video management and delivery, mobile, over-the-top, analytics, social and advertising in one integrated solution.[3][4] Worldnow's customers included CBS, COX, Dispatch, Fox Television, Meredith Corporation, Media General and Raycom Media.[5]

In August 2015, WorldNow was acquired by San Francisco-based Frankly Inc. in a $45 million cash and stock deal. 

Products[edit]

WorldNow's multi-tenant end-to-end platform could be licensed separately or as a fully integrated solution.[6][7] WorldNow's platform as a service model provides complete control to develop, design and deploy custom workflows and consumer experiences with a complete set of rich APIs and SDKs.[8][9] WorldNow's products include: web content management, online video platform, over-the-top (OTT), cross platform media logistics, mobile web and application and advertising monetization platform.[1][10][11]

Notable clients[edit]

WorldNow's first client was Raycom Media, which also owned a 37% minority stake in the company. In 2012, Fox Television Stations migrated its websites to WorldNow's platform from one it had co-developed with LIN Media, becoming WorldNow's second largest client (as of 2015, they have since switched to Lakana).[12] In 2011, Meredith Corporation (which had previously used WorldNow before dropping it for services from Internet Broadcasting) began a four-year contract with WorldNow to operate its station websites.[13] In January 2013, Media General reached a deal to move its eighteen stations to WorldNow, beginning with WFLA-TV. Media General planned to finish the migration within the first quarter of 2013 (since its takeover by the principal staff of LIN Media, Media General has since adopted LIN's WordPress.com-based websites).[14] Waterman Broadcasting Corporation began using WorldNow for its websites in 2011.

References[edit]