Boutique Week
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Boutique Week is a bi-annual shopping event in New York, Boston, Los Angeles, Chicago, and Miami. Boutique Week was launched in October 2010 in New York, Boston, and Los Angeles with over 40 boutiques participating in each city.[1] Each of the participating boutiques offers their merchandise at a discount of at least 25% off during the selected week.
Support
Boutique Week is supported by local government in these cities as an effort to stimulate the economy and raise awareness for small local businesses.[2][3]
Boutique Week also raises money for Nancy Lublin's non-profit organisation Dress for Success, supplying women with interview suits and resources they need for success in today's workforce.
Founders
Boutique Week was founded in July 2010 by Polina Raygorodskaya and Olga Vidisheva.
Polina Raygorodskaya[4] is the founder and president of Polina Fashion LLC. Formerly a top runway model, Raygorodskaya earned a BS degree in Business Administration at Babson College. Her entrepreneurial endeavors have been recognized by Fox Business Channel and LegalZoom. In 2007, Business Week named her as one of the "Best 25 Entrepreneurs Under 25".[5][6]
Olga Vidisheva is currently pursuing a Master's degree in Business Administration at Harvard Business School. Most recently, she worked for Chanel in their 'Fashion' and 'Fragrance and Beauté' marketing divisions.[7]
Notes
- ^ ":: Boutique Week : Home ::". Archived from the original on 2010-09-19. Retrieved 2010-09-28.
- ^ ":: Partners : Boutique Week Sales and Discounts at Stores and Boutiques ::". Archived from the original on 2010-10-23. Retrieved 2010-09-28.
- ^ "Archived copy". Archived from the original on 2011-07-08. Retrieved 2010-09-28.
{{cite web}}: CS1 maint: archived copy as title (link) - ^ "NYC Fashion PR, Marketing, Fashion Public Relations". www.polinafashion.com.
- ^ "America's Best Young Entrepreneurs 2007". www.businessweek.com. Archived from the original on 2007-10-24.
- ^ "The Hottest Young Entrepreneurs of 2008". 1 December 2009.
- ^ "Harvard Goes High Fashion | New York Post - NYPOST.com". Archived from the original on 2010-09-18. Retrieved 2010-09-28.