Box Office Poison (magazine article)
"Box Office Poison" was the title of a magazine article submitted by Harry Brandt in the Independent Film Journal in May 1938. The article named ten motion picture stars whom Brandt asserted were expensive to hire and were popular with their fans but who didn't bring audiences to buy tickets to their movies.
|1.||Greta Garbo (the next year, she'd star in Ninotchka, an Oscar-nominated success[original research?])|
|2.||Mae West (two years later, she'd star in My Little Chickadee, a success[original research?])|
|3.||Fred Astaire (the next year, he'd star in The Story of Vernon and Irene Castle, a modest success[original research?])|
|4.||Joan Crawford (the next year, she'd star in The Women, a success[original research?])|
|8.||Norma Shearer (Also to star in The Women[original research?])|
|9.||Dolores del Río|
- Jane Ellen Wayne, The Golden Girls of Mgm: Greta Garbo, Joan Crawford, Lana Turner, Judy Garland, Ava Gardner, Grace Kelly and Others, p. 147. Da Capo Press, December 29, 2003
- Louella O. Parsons, Drop in 1938 Box-Office Receipts, The Deseret News,, December 31, 1938
- Dolores del Rio in Hollywood
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