Jodee Rich

From Wikipedia, the free encyclopedia
Jump to: navigation, search
Jodee Rich
Born 1 February 1960 (1960-02-01) (age 52)
New York
Occupation Founder and CEO, PeopleBrowsr
Website
www.linkedin/in/jodeerich

John David "Jodee" Rich (born 1960) is an Australian businessman, who founded Imagineering Ltd, a microcomputer software and hardware distributor, One.Tel Ltd, an Australian based telecommunications company, and PeopleBrowsr, a data mining, analytics and brand engagement service provider.

Rich is an active speaker at events around the world including industry conferences, summits and corporate events.

Contents

[edit] Early Years and Family Background

During their travels from Germany to London and finally New York in the 1930s and 1940s, the Richheimer family anglicised their name to "Rich". In 1963, Jodee Rich's father, Steven, came to Australia to manage the local arm of the family business, Hunter Douglas.[1]

Rich wrote his first program in 1972, on punch cards at the age of 12. He was educated at the elite Cranbrook School in Bellevue Hill, Sydney, with classmate Rodney Adler. During his Cranbrook days, Rich started his first entrepreneurial venture, a business renting fish tanks.[1]

In 1980 he developed a commodity analysis system on 64k Apple II, later sold to investment banks.

He studied accounting, economics and computer Science at Sydney University - BEc in 1981.

[edit] Later Years and Career

Between 1981 and 1990 Rich founded and listed Imagineering, a microcomputer software and hardware distributor for Visicalc, dBase, Electronic Arts, Lotus 123, Borland, 3Com operating in Australia and South East Asia and acquired Imagineering's sister company Tech Pacific from James Kennedy in 1987. Both firms were sold to First Pacific in 1990.

From 1990 to 1995, Rich attended University of Sydney studying biochemistry and attended Wharton School of the University of Pennsylvania and also served as a commercial flying instructor.

[edit] One.Tel

Rich formed (with James Packer as a shareholder) a service provider of GSM mobile and long distance calls - One.Tel, in Australia in 1995. One.Tel expanded its operations overseas in 1998. In 1999, Packer's Publishing and Broadcasting and News Corporation made a $600 million investment in the business as it committed to building Australia's fourth mobile network. The company acquired a GSM operation for $500 million in 2000.

One.Tel Australia was placed in administration in May 2001, after PBL and News Corporation withdrew their earlier stated support for an underwritten rights issue. One.Tel UK was sold to British Gas for $200 million and is still trading with more than 1 million customers.

Beginning in December 2001, Rich was involved in litigation with the Australian Securities and Investment Commission (ASIC).[2] The case, ASIC v Rich, was won by Rich on 18 November 2009, with Justice Robert Austin of the NSW Supreme Court stating in his judgment that ASIC had "failed to prove any aspect of its pleaded case".[3] Justice Austin also said in his judgment Jodee "demonstrated that he was a very well prepared witness, knowledgeable about the subject matter of his evidence, who responded to questions thoughtfully and clearly, sometimes even perceptively. This was notwithstanding the arduous circumstances of his cross examination, extending over 25 days".[4][5]

[edit] PeopleBrowsr

In 2007, Rich founded PeopleBrowsr, a service provider of social media data, campaigns and analytics. The company has collected over 1,000 days of social data into its proprietary Datamine. It was one of the first to receive the full Twitter firehose and also stores, indexes and filters content from Facebook, blogs. forums and many other sources. PeopleBrowsr makes this data available to its customers through its social analytics platform, Playground; APIs; and through its Enterprise Services group, which has provided campaigns and reports to such companies as Sony, Kodak, Toyota and Universal Music.[6]

PeopleBrowsr is the creator of Kred Influence Measurement, which debuted in 2011. Kred is integrated into all of the company's offerings to enable marketers to identify and engage with influential people within communities connected by interests and affiliations.

In May 2010, Rich held a PeopleBrowsr briefing, during which time he discussed the importance of Social Media as an area which is creating a global collective consciousness, shifting the power base from Big Business, Religion and Government to the Global Consumer.[7] Rich also discussed the “left-field” research projects in which PeopleBrowsr spends its profits. These include the development of artificial intelligence and new social networking platforms.[8] In September 2011, he appeared at the O'Reilly Strata Conference where he spoke on how social data will drive change in TV Analytics.[9][10]

[edit] See also

[edit] External links

[edit] References

  1. ^ a b Chenoweth 2006: 257
  2. ^ Adler settles in One.Tel bonus case Elisabeth Sexton, 27 October 2007, The Sydney Morning Herald
  3. ^ Australian Securities and Investment Commission judgement 18 November 2009
  4. ^ Jodee Rich’s Uphill pedal ends Sussanah Moran, 19 November 2009, The Australian
  5. ^ ASIC Chased wrong men Elisabeth Sexton, 19 November 2009, The Age
  6. ^ Peoplebrowsr Summary Deck Jodee Rich, June 2010
  7. ^ Collective stream of consciousness and industry disruption a twitter analytics perspective Priscilla Scala, June 2010
  8. ^ One.Tel forgotten as Rich turns his attention to social media Mitchell Bingemann, 26 May 2010, The Australian
  9. ^ Jodee Rich interviewed at Strata Summit NY 2011 Interview by Mac Slocum, O'Reilly Media, 21 September 2011
  10. ^ Strata Summit 2011: Jodee Rich, "Move Over Nielsen: Rethinking TV Ratings"
Notes

Chenoweth, Neil (2006). Packer's Lunch. Allen & Unwin. ISBN 9781741145465. 

Personal tools
Namespaces

Variants
Actions
Navigation
Interaction
Toolbox
Print/export