Lee National Denim Day

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Lee National Denim Day is a single-day fundraiser created by Lee Jeans to support the Women's cancer programs of the Entertainment Industry Foundation.[1]. Every year, on the first Friday in October, breast cancer awareness month, people in the United States are asked to wear their jeans and donate $5 in support of breast cancer research.

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Lee National Denim Day is one of the largest single-day fundraisers for breast cancer in the world. Lee National Denim Day has raised more than $75 million in the fight against breast cancer. In 2008, an estimated 800,000 individuals wore denim on Lee National Denim Day.

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