Pepsi Special

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Pepsi Special is a cola offering in Japan from PepsiCo which contains dextrin.[1] Suntory claims that dextrin in the drink suppresses the absorption of fat.[1] (Suntory has been PepsiCo's sole distributor in the Japanese market since 1997.)[2] Pepsi Special has been designated a Food for Specified Health Uses by the government of Japan meaning it is suitable for consumption “by people who wish to control health conditions, including blood pressure or blood cholesterol.”[1] The drink is not available in the United States,[1] and PepsiCo may face legal challenges from the US Food and Drug Administration regarding sales in the US.[3]

References

  1. ^ a b c d Waxman, Olivia (Nov 15, 2012). "Pepsi's Fat-Fighting Soda: Too Good to Be True?". time.com.
  2. ^ Edwards, Jim (Nov 13, 2012). "Here's The 'Fat Blocking' Soda Pepsi Is Advertising In Japan". businessinsider.com.
  3. ^ Waxman, Olivia (November 16, 2012). "Pepsi's Fat-Fighting Soda: Too Good to Be True?". CNN.com.

External links