"What's a Guy Gotta Do" is a song co-written and recorded by American country music artist Joe Nichols. It was released in November 2004 as the second and final single from his album Revelation. It peaked at number 4 on the United States Billboard Hot Country Songs chart and number 64 on the U.S. Billboard Hot 100 chart. The song was written by Nichols, Kelley Lovelace and Don Sampson.
The music video was directed by Peter Zavadil, and features a man who tries unsuccessfully to get a girlfriend, from being maced in the eyes to getting arrested for being accused of harassment at Wal-Mart. The video was shot on December 2, 2004.