The Beachbody Company: Difference between revisions
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*[http://teambeachbody.com/ Team Beachbody] |
*[http://teambeachbody.com/ Team Beachbody] |
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*[http://mystarreviews.com/insanityworkout/ Insanity Workout] Reviews and tips |
*[http://mystarreviews.com/insanityworkout/ Insanity Workout] Reviews and tips |
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*[http://www. |
*[http://www.xtreme300.com Get Fit Now!], Get Fit and Become a Coach. |
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{{DEFAULTSORT:Beachbody Fitness}} |
{{DEFAULTSORT:Beachbody Fitness}} |
Revision as of 21:23, 7 May 2011
File:Beachbody logo.jpg | |
Company type | Private |
---|---|
Industry | Fitness Weight loss Muscle Building |
Founder | Carl Daikeler |
Headquarters | |
Area served | Worldwide |
Key people | Carl Daikeler Tony Horton Shaun T. |
Products | P90X Insanity Hip-hop Abs Body Gospel Power 90 Brazil Butt Lift Turbo Jam Slim in 6 Turbo fire Shakeology[1] |
Website | beachbody.com |
Beachbody LLC is an American multinational corporation that designs and markets fitness, weight loss, and muscle building home-exercise DVD's. The company's best-known product is Tony Horton's P90X, whose TV ads have become some of the most frequently run infomercials in the United States.[2]
Selected products
P90X
P90X is a 90 day workout regimen developed by Tony Horton, that claims it can significantly improve fitness in three months through intense physical training. P90X's advertising emphasizes "muscle confusion", a method of cross-training and periodization achieved through switching the order of exercises and incorporating new and varied movements.[3] Muscle confusion supposedly prevents the body from adapting to exercises over time, resulting in continual improvement without plateaus.
Insanity
Insanity is a workout regimen similar to P90X in that it claims to improve fitness in 60 days through strenuous stamina training. Developed by Shaun T., Insanity's advertising emphasizes "max interval training", a method of exercising during which one works out strenuously for 3-4 minutes and then rests or "cools down" for approximately 30 seconds before starting the whole process over again. This is essentially a reversal of traditional interval training, during which participants exercise rigorously for 30 seconds and then cool down for 3-4 minutes.[4][5][6]
Hip-hop Abs
Hip-hop Abs is a workout/dance routine that claims to significantly improve one's abdominal area through lightweight hip-hop dance moves. Hip-hop abs claims to be a relatively painless way to lose wait and sculpt abs; it advertises "you never do a single crunch." In 2007 it was the highest-selling workout video in the United States.[7]
Dietary Supplements
Beachbody LLC markets a line of dietary supplements for use with its workouts. The company markets these products through television infomercials, websites, workout DVDs, and through a network of coaches who receive commissions on their sales.
See also
References
- ^ "Beachbody Fitness, Nutrition, Diet and Weight Loss Products and Videos". Beachbody.com. 2009-10-19. Retrieved 2011-02-14.
- ^ "News Headlines". Cnbc.com. 2011-01-31. Retrieved 2011-02-14.
- ^ Vicky, Hallett (9 December 2008). "Ask the Misfits". Washington Post. Retrieved 10 August 2009.
- ^ "Insanity Workout - Extreme Home Workout DVD - Insanity Workout Reviews". beachbody.com. Retrieved 2011-02-14.
- ^ 11/08/2010. "Shaun T's Insanity Fitness - ABC News". Abcnews.go.com. Retrieved 2011-02-14.
{{cite web}}
:|author=
has numeric name (help) - ^ "Fitness Review: Beach Body Insanity DVD Workout Program". Webmd.com. Retrieved 2011-02-14.
- ^ "Hip Hop Abs Workout - Hip Hop Abs: Get Flat & Sculpted Abs Dancing - Hip Hop Abs Reviews". beachbody.com. Retrieved 2011-02-14.
External links
- Official website
- Team Beachbody
- Insanity Workout Reviews and tips
- Get Fit Now!, Get Fit and Become a Coach.