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'''Jack Link's Beef Jerky''' is a brand of [[beef jerky]]. It was founded by John 'Jack' Link in 1986.<ref>[http://tcbmag.com/Honors-and-Events/Entrepreneurs-of-the-Year/2010-Entrepreneurs-of-the-Year/John-Link Master Category, Jack Link's Beef Jerky]</ref><ref>[http://www.jsonline.com/business/29227269.html Battle over beef jerky]</ref> They are known for their "Messin' with [[Sasquatch]]" ads. |
'''Jack Link's Beef Jerky''' is a brand of [[beef jerky]]. It was founded by John 'Jack' Link in 1986.<ref>[http://tcbmag.com/Honors-and-Events/Entrepreneurs-of-the-Year/2010-Entrepreneurs-of-the-Year/John-Link Master Category, Jack Link's Beef Jerky]</ref><ref>[http://www.jsonline.com/business/29227269.html Battle over beef jerky]</ref> They are known for their "Messin' with [[Sasquatch]]" ads. In 2013 they signed a sponsoring deal with the [[Seattle Mariners]].<ref>[http://www.csnews.com/top-story-candy___snacks-jack_link_s_inks_multi_year_seattle_mariners_sponsorship-63436.html Jack Link's Inks Multi-Year Seattle Mariners Sponsorship]</ref><ref>[http://www.bizjournals.com/milwaukee/news/2013/04/02/jack-links-inks-sponsorship-of.html Jack Link's inks sponsorship of Seattle Mariners]</ref> |
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On April 1, 2014, Jack Link's acquired Unilever's meat snack division <ref>http://www.theguardian.com/business/2014/feb/21/peperami-unilever-jack-links</ref>in an attempt to expand its consumer base all throughout Europe. The [[Takeover|acquisition]] includes the Bifi brand, sold in Germany, [[Benelux]], Austria and Switzerland; and Peperami, which retails in the UK and Ireland; and the manufacturing unit in [[Ansbach]], Germany. |
On April 1, 2014, Jack Link's acquired Unilever's meat snack division <ref>http://www.theguardian.com/business/2014/feb/21/peperami-unilever-jack-links</ref>in an attempt to expand its consumer base all throughout Europe. The [[Takeover|acquisition]] includes the Bifi brand, sold in Germany, [[Benelux]], Austria and Switzerland; and Peperami, which retails in the UK and Ireland; and the manufacturing unit in [[Ansbach]], Germany. |
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==Advertising== |
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In 2015 May Jack Link's Jerky add three more commercials in the funny campaign "Messin' with Sasquatch" <ref>{{cite web|author=Liviu Marica|url=http://dailycommercials.com/jack-links-jerky-messin-with-sasquatch/ |title= Messin’ with Sasquatch |publisher=Daily Commercials|date= |accessdate=2 June 2015}}</ref>. |
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==References== |
==References== |
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Revision as of 12:08, 2 June 2015
Jack Link's Beef Jerky is a brand of beef jerky. It was founded by John 'Jack' Link in 1986.[1][2] They are known for their "Messin' with Sasquatch" ads. In 2013 they signed a sponsoring deal with the Seattle Mariners.[3][4]
On April 1, 2014, Jack Link's acquired Unilever's meat snack division [5]in an attempt to expand its consumer base all throughout Europe. The acquisition includes the Bifi brand, sold in Germany, Benelux, Austria and Switzerland; and Peperami, which retails in the UK and Ireland; and the manufacturing unit in Ansbach, Germany.
Advertising
In 2015 May Jack Link's Jerky add three more commercials in the funny campaign "Messin' with Sasquatch" [6].
References
- ^ Master Category, Jack Link's Beef Jerky
- ^ Battle over beef jerky
- ^ Jack Link's Inks Multi-Year Seattle Mariners Sponsorship
- ^ Jack Link's inks sponsorship of Seattle Mariners
- ^ http://www.theguardian.com/business/2014/feb/21/peperami-unilever-jack-links
- ^ Liviu Marica. "Messin' with Sasquatch". Daily Commercials. Retrieved 2 June 2015.
External links
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