Jump to content

Sam Richter: Difference between revisions

From Wikipedia, the free encyclopedia
Content deleted Content added
Reverted edits by 75.73.238.185 (talk) using MWT
No edit summary
Line 4: Line 4:
Richter graduated from the [[University of Minnesota]] with a degree in journalism. He was a two-time Scholastic All-American while also a letterman on the varsity football team<ref>[http://www.alumni.umn.edu/Alumni_Profile2.html U of M Alumni Article] 2008-05/06</ref>.
Richter graduated from the [[University of Minnesota]] with a degree in journalism. He was a two-time Scholastic All-American while also a letterman on the varsity football team<ref>[http://www.alumni.umn.edu/Alumni_Profile2.html U of M Alumni Article] 2008-05/06</ref>.


He spent a number of years in the adverting industry working for numerous small and large agencies. As a writer and creative director, Richter eventually started his own firm which was later bought by a larger agency. Richter then spent a number of years as a Group Director for [http://www.webershandwick.com Weber Shandwick], one of the world's largest public relations firms. At Shandwick, Richter managed national marketing programs for Microsoft <ref>[http://findarticles.com/p/articles/mi_m0EIN/is_1998_Feb_26/ai_20332440 Microsoft Press] 1998-02-26</ref>, Coca-Cola, Northwest Airlines, Polaris, and other large and small companies. Following his work at Shandwick, Richter worked at [http://www.digitalriver.com Digital River], where he helped develop and market a Codie-Award Winning<ref>[http://www.siia.net/codies/2009/pw_2000.asp 2000 Codie Award Winners]</ref> software download program called eBot<ref>[http://findarticles.com/p/articles/mi_m0EIN/is_1999_Nov_11/ai_57516008 Digital River Press] 1999-11-11</ref>, and where he helped build the companies e-marketing agency serving clients including National Geographic, Major League Baseball, Nabisco, Brunswick, and other national brands<ref>[http://sjmc.cla.umn.edu/MR/Winter02/mrwinter02.pdf U of M Journalism Alumni Magazine] Winter 2002</ref>.
He spent a number of years in the advertising industry working for numerous small and large agencies. As a writer and creative director, Richter eventually started his own firm which was later bought by a larger agency. Richter then spent a number of years as a Group Director for [http://www.webershandwick.com Weber Shandwick], one of the world's largest public relations firms. At Shandwick, Richter managed national marketing programs for Microsoft <ref>[http://findarticles.com/p/articles/mi_m0EIN/is_1998_Feb_26/ai_20332440 Microsoft Press] 1998-02-26</ref>, Coca-Cola, Northwest Airlines, Polaris, and other large and small companies. Following his work at Shandwick, Richter worked at [http://www.digitalriver.com Digital River], where he helped develop and market a Codie-Award Winning<ref>[http://www.siia.net/codies/2009/pw_2000.asp 2000 Codie Award Winners]</ref> software download program called eBot<ref>[http://findarticles.com/p/articles/mi_m0EIN/is_1999_Nov_11/ai_57516008 Digital River Press] 1999-11-11</ref>, and where he helped build the companies e-marketing agency serving clients including National Geographic, Major League Baseball, Nabisco, Brunswick, and other national brands<ref>[http://sjmc.cla.umn.edu/MR/Winter02/mrwinter02.pdf U of M Journalism Alumni Magazine] Winter 2002</ref>.


Following Digital River, for seven years, Richter was president of the [[James J. Hill Reference Library]] in [[St. Paul]], Minnesota. Under Richter's direction, the Library developed numerous online programs and expanded its reach to serve an international audience<ref>[http://www.startribune.com/business/11209771.html StarTribune Article] 2007-08-12</ref>.
Following Digital River, for seven years, Richter was president of the [[James J. Hill Reference Library]] in [[St. Paul]], Minnesota. Under Richter's direction, the Library developed numerous online programs and expanded its reach to serve an international audience<ref>[http://www.startribune.com/business/11209771.html StarTribune Article] 2007-08-12</ref>.

Revision as of 21:55, 4 October 2008

Sam Richter is author of the top-selling book Take the Cold Out of Cold Calling about finding information online and using it for business and sales success. The book has received national attention including being featured in an internationally syndicated column by Harvey Mackay[1], on CNN[2], in BusinessWeek[3], and in other publications[4]. The book has been widely reviewed by dozens of sales experts[5]. Richter is an international speaker on a variety of leadership, sales, and marketing topics[6]. He is currently CEO of SBR Worldwide, and SVP/Chief Marketing Officer at ActiFi, a solutions firm for the financial services industry.

History

Richter graduated from the University of Minnesota with a degree in journalism. He was a two-time Scholastic All-American while also a letterman on the varsity football team[7].

He spent a number of years in the advertising industry working for numerous small and large agencies. As a writer and creative director, Richter eventually started his own firm which was later bought by a larger agency. Richter then spent a number of years as a Group Director for Weber Shandwick, one of the world's largest public relations firms. At Shandwick, Richter managed national marketing programs for Microsoft [8], Coca-Cola, Northwest Airlines, Polaris, and other large and small companies. Following his work at Shandwick, Richter worked at Digital River, where he helped develop and market a Codie-Award Winning[9] software download program called eBot[10], and where he helped build the companies e-marketing agency serving clients including National Geographic, Major League Baseball, Nabisco, Brunswick, and other national brands[11].

Following Digital River, for seven years, Richter was president of the James J. Hill Reference Library in St. Paul, Minnesota. Under Richter's direction, the Library developed numerous online programs and expanded its reach to serve an international audience[12].

Richter is a graduate of St. Louis Park High School in Minnesota. In 2003 he was honored by the Business Journal as a top business leader under the age of 40[13]. In 2007, he was a finalist for Inc. Magazine Entrepreneur of the Year[14].

Books

  • Take the Cold Out of Cold Calling, ISBN 1592982093

References