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'''Cultural contracts''' refer to the “degree to which cultural values are exchanged” between groups <ref>Jackson, R. L. (2002). Cultural contracts theory: Toward an understanding of identity negotiation. Communication Quarterly, 50, 359-67</ref>. It is an extension of [[identity negotiation]] theory and [[uncertainty reduction theory]] in the field of [[intercultural communication]]. Cultural contracts theory was developed in 1999 by Dr. Ronald L. Jackson, an identity scholar and a professor in media and cinema studies at the [[University of Illinois at Urbana-Champaign]].
'''Cultural contracts''' refer to the degree that cultural values are exchanged between groups. <ref>Jackson, R. L. (2002). Cultural contracts theory: Toward an understanding of identity negotiation. Communication Quarterly, 50, 359-67.</ref> It is an extension of [[identity negotiation]] theory and [[uncertainty reduction theory]] in the field of [[intercultural communication]]. Cultural contracts theory was developed in 1999 by Dr. Ronald L. Jackson, an identity scholar and a professor in media and cinema studies at the [[University of Illinois at Urbana-Champaign]].





Revision as of 00:18, 24 April 2010

Cultural contracts refer to the degree that cultural values are exchanged between groups. [1] It is an extension of identity negotiation theory and uncertainty reduction theory in the field of intercultural communication. Cultural contracts theory was developed in 1999 by Dr. Ronald L. Jackson, an identity scholar and a professor in media and cinema studies at the University of Illinois at Urbana-Champaign.


References

  1. ^ Jackson, R. L. (2002). Cultural contracts theory: Toward an understanding of identity negotiation. Communication Quarterly, 50, 359-67.