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- Needs work on methodology to develop personas - e.g. breaking up of goals into life, experience and end-goals, mapping these to the interview users etc. --[[User:Nainwal|Nainwal]] ([[User talk:Nainwal|talk]]) 03:54, 25 January 2008 (UTC)
- Needs work on methodology to develop personas - e.g. breaking up of goals into life, experience and end-goals, mapping these to the interview users etc. --[[User:Nainwal|Nainwal]] ([[User talk:Nainwal|talk]]) 03:54, 25 January 2008 (UTC)

The plural or persona is personae, see dictionaries. --[[User:Marius.andreiana|Marius.andreiana]] ([[User talk:Marius.andreiana|talk]]) 13:11, 19 September 2010 (UTC)


==Jenkinson ref==
==Jenkinson ref==

Revision as of 13:11, 19 September 2010

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Cleanup and expansion

Needs source references, ref to the Pruitt & Adlin book (maybe Carroll's book too?), cross references to other articles like Scenario, Use case, Human–computer interaction, etc. --Ronz 23:36, 8 June 2006 (UTC)[reply]

Added and reworded some information at the beginning. I think it makes more sense to discuss personas only as something that occurs during software development process - I'm not aware of uses of personas outside this area. Tried to improve the wording and reduce overly long sentences. --Deb1551 22:21, 21 Jan 2008 (UTC)

Adding some information on the advantages of personas in avoiding three common pitfalls as described by Cooper: The elastic user, self referential design and edge cases.

- Needs work on methodology to develop personas - e.g. breaking up of goals into life, experience and end-goals, mapping these to the interview users etc. --Nainwal (talk) 03:54, 25 January 2008 (UTC)[reply]

The plural or persona is personae, see dictionaries. --Marius.andreiana (talk) 13:11, 19 September 2010 (UTC)[reply]

Jenkinson ref

I moved this from the article because it's currently not used. Anyone able to get a copy to see if anything useful is in it?

  • Jenkinson, A. (1994), Beyond Segmentation, Journal of Targeting, Marketing and Analysis for Measurement, Vol. 3 (No.1), p60-72

--Ronz (talk) 20:40, 12 June 2008 (UTC)[reply]

Marketing

Personas are often used for marketing purposes, that have nothing to do with design or usability. the article claim that the latter is the most common use was unsourced, and most likely wrong. HupHollandHup (talk) 22:11, 7 August 2010 (UTC)[reply]

I agree, it is not the same use for these two fieds! I have got the same problem in the french version. It should be better to create a new article "Persona(Usability)" or "Persona(design)". What do you think about it?--Usabilis (talk) 14:34, 17 September 2010 (UTC)[reply]