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'''Reality Squared Games''' (Hong Kong R2 GAME CO., LIMITED) is an international online [[game publisher]] specializing in [[micropayment]] based free-to-play [[browser game]]s. It primarily licenses games throughout [[Asia]], publishing them for the [[English language|English]] speaking audience. Its games are free to play, however use a micropayment system to generate [[revenue]], through in-game item malls.
'''Reality Squared Games''' (Hong Kong R2 GAME CO., LIMITED) is an international online [[game publisher]] specializing in [[micropayment]] based free-to-play [[browser game]]s. It primarily licenses games throughout [[Asia]], publishing them for the [[English language|English]] speaking audience. Its games are free to play, however use a micropayment system to generate [[revenue]], through in-game item malls.


===== Games =====
The Reality Squared Games ([http://www.r2games.com www.r2games.com]) platform is the online [[web game]] portal, launched in October 2010. Reality Squared Games uses a number of [[marketing]] strategies promoting its name and games. It often uses [[social media]], where news, updates and game announcements are broadcast, allowing close communication between the company and its members.

Platform

The Reality Squared Games (www.r2games.com) platform is online web game portal, launched in October 2010. With diverse selection of [[free-to-play]] products, it aims to cater to gamers from all walks of life. Whether the users are new to online games and simply looking for a way to relax during their [[coffee break]] or experienced gamers looking for a full-scale replacement to their favorite MMO, R2Games has it all. The R2 platform was built by gamers, for gamers, and providing the users with an awesome gaming experience always has been and always will be its primary goal.

The platform aims to capture an international audience and, as of March 2011, it have currently gone live in English and [[Arabic language|Arabic]], with plans of adding several additional languages later this year.

Localization

The R2Games staff is made up of an international group of gaming enthusiasts and professionals from all corners of the world. A majority of the team members are [[bilingual]] or [[trilingual]], and their language and cultural knowledge has been one of their key assets in negotiating cross-border business deals and executing multi-country product launches.

R2Games utilizes its language and cultural knowledge to assist development teams in translating and localizing its products for different markets. The level of localization required is different for every game, ranging from simple text translations to complex story, art, [[Quest (gaming)|quest]], [[game play]], and shop re-designs which R2games believes would improve fun and retention values for players in its targeted markets. It strongly feels that many companies do not stress enough the importance of native translation and localization to a product’s success, and R2games does what it can not to follow in their footsteps.

Marketing and Community

Reality Squared Games uses a number of marketing strategies promoting its name and games. It often uses social media, where news, updates and game announcements are broadcast, allowing close communication between the company and its members. As of April 2011, the community has over 9,000 registered members.

Games


• Caesary – Ancient Roman browser RTS game
• Caesary – Ancient Roman browser RTS game

Revision as of 14:47, 17 June 2011

Reality Squared Games (Hong Kong R2 GAME CO., LIMITED) is an international online game publisher specializing in micropayment based free-to-play browser games. It primarily licenses games throughout Asia, publishing them for the English speaking audience. Its games are free to play, however use a micropayment system to generate revenue, through in-game item malls.

Games

• Caesary – Ancient Roman browser RTS game

• Maegica – Fantasy browser RTW game