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UTV Motion Pictures also created an innovative YouTube application called The Flavour of Barfi. The application, designed to promote the film, features Ranbir Kapoor as his character from the movie and allows users to type out actions which Ranbir acts out. The application features two zones – one asks users to change Barfi’s mood and the other gives users the chance to watch Barfi flirt.
UTV Motion Pictures also created an innovative YouTube application called The Flavour of Barfi. The application, designed to promote the film, features Ranbir Kapoor as his character from the movie and allows users to type out actions which Ranbir acts out. The application features two zones – one asks users to change Barfi’s mood and the other gives users the chance to watch Barfi flirt.


The application can be found on the UTV Motion Pictures channel on YouTube – [http://www.youtube.com/utvmotionpictures]
The application can be found on the UTV Motion Pictures channel on YouTube – [http://www.youtube.com/utvmotionpictures/www.youtube.com/utvmotionpictures]


==Reception==
==Reception==

Revision as of 07:05, 14 September 2012

Warning: Display title "<i>Barfi!</i>" overrides earlier display title "Barfi!" (help).
Barfi!
Poster of Barfi!
Directed byAnurag Basu
Written byAnurag Basu
Produced byRonnie Screwvala
Siddharth Roy Kapoor
Starring
CinematographyRavi Varman
Music byPritam
Distributed byUTV Motion Pictures
IBC Motion Pictures
Release date
  • 14 September 2012 (2012-09-14)
CountryIndia
LanguageHindi

Barfi! is a 2012 Indian romantic comedy film directed by Anurag Basu. The film stars Ranbir Kapoor, Priyanka Chopra and Ileana D'Cruz in lead roles. It is released on 14 September 2012[1] on 1750 screens in India and 350 screens overseas[2]. The title was earlier credited as Khamoshi and Silence.[3].

Plot

His parents named him Murphy, but everyone calls him Barfi! Always ready with a prank up his sleeve, he’s quite the charmer, especially with the ladies! In Darjeeling, Barfi (Ranbir Kapoor) is the talk of the town. Even though he can neither speak nor listen! His bitter-sweet relationship with two beautiful young ladies, Shruti (Ileana D’cruz) and Jhilmil (Priyanka Chopra) sets in motion a chain of events that will turn his life upside down! UTV Motion Pictures and director Anurag Basu invite you to witness the amusing, naughty and sometimes crazy antics of Barfi. A heart-warming tale of selfless love and about finding happiness in the smallest things in life; that tells you no matter how tough your life may be, “Don’t Worry. Be Barfi!”

Production

Ranbir Kapoor[4] reportedly plays the role of a deaf-mute Nepali origin boy.[5][6] Priyanka Chopra will play the role of girl with autism.[7] In addition, Ileana D'Cruz will play the role of the narrator.[8] Basu confirmed that Katrina Kaif was the first choice for the role of the narrator, but she later opted out.[9] The film began shooting on 11 March 2011.[10] [11]

Cast

Music

Untitled

The music and background score of the film is composed by Pritam and most of them are plagiarized[12] . The soundtrack album has 6 songs.[13] A song named Ala Barfi! sung by Mohit Chauhan was released as a single track on 7th August 2012.[14]. Main kya karoon, a romantic number was released on 11th August 2012 which features Ileana D'Cruz & Ranbir Kapoor.[15][16] Priyanka Chopra was supposed to sing a track for the film but her contract with Universal Music prevents her from taking the offer.[17] There is also one more song titled Fatafati which will not be used in the final film, but was released on YouTube on 10th September 2012, as behind-the-scenes footage. It is merely a promotional track, sung by Pritam and Nakkash Aziz. Some additional vocals are sung by Ranbir Kapoor himself. Fatafati also has some Bengali lyrics, penned by Amitabh Bhattacharya. The song isn't in the actual album either, but it has become a major hit on YouTube, crossing 100,000 views in just 4 days.

No.TitleLyricsMusicSinger(s)Length
1."Ala Barfi" PritamMohit Chauhan5:19
2."Main Kya Karoon" PritamNikhil Paul George4:30
3."Kyon" PritamPapon, Sunidhi Chauhan4:26
4."Phir Le Aya Dil" PritamArijit Singh5:05
5."Aashiyan" PritamShreya Ghoshal, Nikhil Paul George3:56
6."Saawali Si Raat" PritamArijit Singh5:08
7."Ala Barfi (Reprise)" PritamSwanand Kirkire5:41
8."Phir Le Aya Dil (Reprise)" PritamRekha Bhardwaj4:45
9."Phir Le Aya Dil (Version 3)"Swanand Kirkire, Ashish Pandit, Sayeed Quadri, Nilesh MishraPritamShafqat Amanat Ali5:03
10."Aashiyan (Solo)" PritamNikhil Paul George4:08

Promotion

A 2.5 minutes official trailer was released on Youtube on 2nd July 2012 featuring all the three leading stars. Having no dialogues, portraying comedy gestures and actions, the trailer received immense praise from critics and audiences alike.

Barfi! - YouTube Innovative Application

UTV Motion Pictures also created an innovative YouTube application called The Flavour of Barfi. The application, designed to promote the film, features Ranbir Kapoor as his character from the movie and allows users to type out actions which Ranbir acts out. The application features two zones – one asks users to change Barfi’s mood and the other gives users the chance to watch Barfi flirt.

The application can be found on the UTV Motion Pictures channel on YouTube – [1]

Reception

The music album of Barfi ! received extremely positive reviews. Barfi was trending on Twitter on its launch day because of positive word of mouth.Lyricsmint gave the album a rating of 4/5 saying "The album is sweet, positive, lovely, mischievous and full of life"[18], Karthik of Milliblog gave it a 200 words review saying "Much like his earlier combo with Anurag Basu in Life in a Metro, Pritam delivers a whopper, again!"[19]. Darshit at DunkDaft also gave a positive review saying "The hit maker is hitting the right spots again and again this year. This Barfi is absolutely high on taste that you can't resist." [20] Music Aloud's review called it Pritam's best soundtrack in a long time, giving it a 9/10.[21] Gokul of IndiBeats! gave the album a rating of 4/5 saying "Pritam has outdone himself again in the album which shows the true talent and dedication of the composer."[22] Many users at Gomolohas also given positive feedback for Barfi Songs. [23]

Critical Reception

Raja Sen for Rediff.com has given 3.5/5 stars and says Barfi! is a well-crafted script with an intriguing back-and-forth narrative but it all goes south towards the end." [24]

Controversy

On 12th September, just 2 days before its release in theaters, British radio maker Murphy Radio claimed that their trademark Murphy baby (Murphy Munna in the film's song) has been used in “Barfi!” without asking its permission. Producer Siddharth Roy Kapur admitted that they got the notice from Murphy, but said that there's nothing wrong in the intention, as the brand in question (Murphy Radio) has been shown in a "very positive light"[25]

References

  1. ^ Bollywood Life. "BARFI! movie review: Magical!". Retrieved September 12, 2012.
  2. ^ "Barfi!". Movie Weaver. September 13, 2012.
  3. ^ Bollywood Hungama News Network (2010-11-26). "Ranbir Kapoor to put on weight for Barfii". Bollywood Hungama. Retrieved 2010-11-26.
  4. ^ (http://modelsooraj.blogspot.com/2012/08/nepali-actor-bhola-raj-sapkota-in.html?utm_source=BP_recent)
  5. ^ http://www.modelsooraj.blogspot.com/2012/08/ranbir-kapoor-plays-nepali-in-his.html
  6. ^ Sharma, Garima (2010-09-19). "Ranbir goes deaf". The Times of India. Retrieved 2010-11-13.
  7. ^ "Priyanka Chopra plays an autistic girl in 'Barfi'". NDTV. 2012-07-03. Retrieved 2012-07-07.
  8. ^ Jha, Subhash K. (2010-12-13). "Anurag Basu confirms Telugu actress Ileana D'Cruz opposite Ranbir in Barfii". Bollwood Hungama. Retrieved 2010-12-13.
  9. ^ Sen, Zinia (2011-03-17). "I'm insecure: Anurag Basu". The Times of India. Retrieved 2011-04-04.
  10. ^ Jha, Subhash K. (2011-03-26). "Priyanka Chopra begins shooting for Anurag Basu's Barfi". Bollywood Hungama. Retrieved 2011-04-12.
  11. ^ Jha, Subhash K. (2011-10-05). "Release Dates". Bollywood Hungama. Retrieved 2011-10-05.
  12. ^ http://citymirrors.com/?p=533
  13. ^ "Pritam has major commitment phobia: Barfi! director". NDTV Movies. 29 July 2012. Retrieved 8 August 2012.
  14. ^ "Barfi is a special film with special music: Ranbir". India Today. 8 August 2012. Retrieved 8 August 2012.
  15. ^ "Ranbir Kapoor's painful kiss". Hindustan Times. 8 August 2012. Retrieved 8 August 2012. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  16. ^ V. Lakshmi (8 August 2012). "Ileana's Barfi! releases in Benelux as well!". Times of India. Retrieved 8 August 2012. {{cite web}}: Italic or bold markup not allowed in: |publisher= (help)
  17. ^ "Why did Priyanka Chopra refuse to sing for 'Barfi!'?". NDTV Movies. 7 August 2012. Retrieved 8 August 2012.
  18. ^ Barfi! music review - Pritam Chakraborty
  19. ^ Barfi : Music Review
  20. ^ / Barfi : Music Review
  21. ^ "Barfi – Music Review". Music Aloud. Aug 22, 2012. Retrieved 23 August 2012.
  22. ^ / Barfi : Music Review
  23. ^ / Barfi : Music Review
  24. ^ Raja Sen. "Review: Barfi! is magical but deeply flawed". Rediff.com. Retrieved 14 September 2012.
  25. ^ "Murphy Radio - Barfi controversy! Makers deny allegations". Retrieved 13 September 2012.
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