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'''Pinot’s Palette''' is a national [[Paint and Sip Industry|paint and sip]] franchise headquartered in [[Houston, Texas]].<ref>{{cite web|last=Teague|first=Lettie|title=A Grape Palette in Montclair, N.J.: Pinot's Palette in Montclair Was First 'Paint-and-Sip' in Northeast|url=http://online.wsj.com/news/articles/SB10001424052702304337404579210072681430880|work=The Wall Street Journal|accessdate=14 April 2014}}</ref> Founded in 2009, Pinot’s Palette offers step-by-step group art lessons accompanied by wine or cocktails.<ref>{{cite web|last=Azevedo|first=Mary Ann|title=Houston’s Pinot’s Palette rolls out national franchise expansion|url=http://www.bizjournals.com/houston/print-edition/2012/10/05/houstons-pinots-palette-rolls-out.html?page=all|work=Houston Business Journal|accessdate=14 April 2014}}</ref>
'''Pinot’s Palette''' is a national [[Paint and Sip Industry|paint and sip]] franchise headquartered in [[Houston, Texas]].<ref>{{cite web|last=Teague|first=Lettie|title=A Grape Palette in Montclair, N.J.: Pinot's Palette in Montclair Was First 'Paint-and-Sip' in Northeast|url=http://online.wsj.com/news/articles/SB10001424052702304337404579210072681430880|work=The Wall Street Journal|accessdate=14 April 2014}}</ref> Founded in 2009, Pinot’s Palette offers step-by-step group art lessons accompanied by wine or cocktails.<ref>{{cite web|last=Azevedo|first=Mary Ann|title=Houston’s Pinot’s Palette rolls out national franchise expansion|url=http://www.bizjournals.com/houston/print-edition/2012/10/05/houstons-pinots-palette-rolls-out.html?page=all|work=Houston Business Journal|accessdate=14 April 2014}}</ref>


The majority of Pinot’s Palette customers are women,<ref>{{cite web|last=Azevedo|first=Mary Ann|title=Houston's Pinot's Palette Rolls Out National Franchise Expansion|url=http://www.bizjournals.com/houston/print-edition/2012/10/05/houstons-pinots-palette-rolls-out.html|work=Houston Business Journal|accessdate=14 April 2014}}</ref> and the co-founder has said that the company “competes with 'girls’-night-out' establishments” such as martini bars, cooking classes, and pottery studios.<ref>{{cite web|title=Craig Ceccanti - Founding Member & CEO of Pinot's Palette Read more: http://www.nasdaq.com/article/franchising-defined-cm171121#ixzz2ytOnzUPv|url=http://www.nasdaq.com/article/franchising-defined-cm171121|work=NASDAQ|accessdate=14 April 2014}}</ref>
The majority of Pinot’s Palette customers are women,<ref>{{cite web|last=Azevedo|first=Mary Ann|title=Houston's Pinot's Palette Rolls Out National Franchise Expansion|url=http://www.bizjournals.com/houston/print-edition/2012/10/05/houstons-pinots-palette-rolls-out.html|work=Houston Business Journal|accessdate=14 April 2014}}</ref> and the co-founder has said that the company “competes with 'girls’-night-out' establishments” such as martini bars, cooking classes, and pottery studios."<ref>{{cite web|title=Craig Ceccanti - Founding Member & CEO of Pinot's Palette Read more: http://www.nasdaq.com/article/franchising-defined-cm171121#ixzz2ytOnzUPv|url=http://www.nasdaq.com/article/franchising-defined-cm171121|work=NASDAQ|accessdate=14 April 2014}}</ref>


As of March 2014, Pinot’s Palette had expanded to more than 60 locations nationwide.<ref>{{cite web|last=Porpora|first=Tracey|title=Sip and dip at Pinot's Palette in Tottenville|url=http://www.silive.com/southshore/index.ssf/2014/03/post_27.html|work=silive.com|accessdate=14 April 2014}}</ref>
As of March 2014, Pinot’s Palette had expanded to more than 60 locations nationwide.<ref>{{cite web|last=Porpora|first=Tracey|title=Sip and dip at Pinot's Palette in Tottenville|url=http://www.silive.com/southshore/index.ssf/2014/03/post_27.html|work=silive.com|accessdate=14 April 2014}}</ref>

Revision as of 21:29, 14 April 2014

Pinot's Palette
Industry Paint and Sip
FoundedMay 6, 2009[1]
Headquarters
Houston, Texas
Number of locations
60+ (as of March 2014)[2]
Key people
Craig Ceccanti,CEO and co-founder
Charles Willis, president and co-founder
Beth Willis,CCO and co-founder
Websitewww.pinotspalette.com

Pinot’s Palette is a national paint and sip franchise headquartered in Houston, Texas.[3] Founded in 2009, Pinot’s Palette offers step-by-step group art lessons accompanied by wine or cocktails.[4]

The majority of Pinot’s Palette customers are women,[5] and the co-founder has said that the company “competes with 'girls’-night-out' establishments” such as martini bars, cooking classes, and pottery studios."[6]

As of March 2014, Pinot’s Palette had expanded to more than 60 locations nationwide.[7]

History

Pinot’s Palette was founded in 2009 by business partners Craig Ceccanti, Charles Willis, and Beth Willis.[8] Ceccanti says he got the idea for starting the business after he attended a painting class in Louisiana with his family.[9]

The first Pinot’s Palette studio opened in Houston’s Montrose neighborhood in 2009.[10] The studio was originally named “Pinot and Picasso.” The name was changed to “Pinot’s Palette” in 2010.[11]

After opening two additional locations in the Houston area, the company began franchising.[12] The first franchised Pinot’s Palette studio opened in Katy, Texas in 2010.[13] Since then, the company has expanded nationwide.[14]

Operations and Financials

Pinot’s Palette offers two- or three-hour group painting classes accompanied by wine or cocktails.[15] Depending on state liquor laws, customers can either bring their own wine or alcoholic beverages or purchase them on-site. The company also offers corporate events and private parties.[16]

Start-up cost for a Pinot’s Palette franchise is around $100,000.[17] The company does not require franchisees to have backgrounds in wine or art.[18]

Awards and Recognition

In 2014, Pinot’s Palette was included on Entrepreneur’s “Fastest-Growing Franchise”[19] and “Franchise 500” lists.[20] The company was ranked #45 on Entrepreneur’s 2014 “Top New Franchises” list.[21] Pinot’s Palette was ranked #68 on Entrepreneur’s 2013 “New Franchise Rankings” list.[22]

Franchise Business Review included Pinot’s Palette on its 2014 “Top 200 Franchises” list.[23]

Franchise Gator included Pinot’s Palette on its list of “Top 100 Franchises of 2014”.[24]

In 2013, the Houston Business Journal included Pinot’s Palette on its annual “Best Places to Work” list.[25]

Advertising and Publicity

In 2010, Pinot’s Palette was featured in an episode of the TLC reality show The Little Couple.[26]

In January of 2014, Pinot’s Palette partnered with TBS to promote the fifth season of the Courteney Cox series Cougar Town. The promotion includes the use of Cougar Town-themed art, merchandise, and contests.[27]

References

  1. ^ "About Us". Pinot's Palette website. Retrieved 14 April 2014.
  2. ^ Porpora, Tracey. "Sip and dip at Pinot's Palette in Tottenville". silive.com. Retrieved 14 April 2014.
  3. ^ Teague, Lettie. "A Grape Palette in Montclair, N.J.: Pinot's Palette in Montclair Was First 'Paint-and-Sip' in Northeast". The Wall Street Journal. Retrieved 14 April 2014.
  4. ^ Azevedo, Mary Ann. "Houston's Pinot's Palette rolls out national franchise expansion". Houston Business Journal. Retrieved 14 April 2014.
  5. ^ Azevedo, Mary Ann. "Houston's Pinot's Palette Rolls Out National Franchise Expansion". Houston Business Journal. Retrieved 14 April 2014.
  6. ^ "Craig Ceccanti - Founding Member & CEO of Pinot's Palette Read more: http://www.nasdaq.com/article/franchising-defined-cm171121#ixzz2ytOnzUPv". NASDAQ. Retrieved 14 April 2014. {{cite web}}: External link in |title= (help)
  7. ^ Porpora, Tracey. "Sip and dip at Pinot's Palette in Tottenville". silive.com. Retrieved 14 April 2014.
  8. ^ Zucker, Shaina. "Face to Face with Pinot's Palette CEO Craig Ceccanti". Houston Business Journal. Retrieved 14 April 2014.
  9. ^ Zucker, Shaina. "Face to Face with Pinot's Palette CEO Craig Ceccanti". Houston Business Journal. Retrieved 14 April 2014.
  10. ^ O'Connor, Kyrie. "Paint. Drink wine. You wish you'd had this idea". Houston Chronicle. Retrieved 14 April 2014.
  11. ^ "About Us". Pinot's Palette Website. Retrieved 14 April 2014.
  12. ^ Azevedo, Mary Ann. "Houston's Pinot's Palette Rolls Out National Franchise Expansion". Houston Business Journal. Retrieved 14 April 2014.
  13. ^ Azevedo, Mary Ann. "Houston's Pinot's Palette Rolls Out National Franchise Expansion". Houston Business Journal. Retrieved 14 April 2014.
  14. ^ Teague, Lettie. "A Grape Palette in Montclair, N.J.: Pinot's Palette in Montclair Was First 'Paint-and-Sip' in Northeast". The Wall Street Journal. Retrieved 14 April 2014.
  15. ^ "Pinot's Palette Masters the Art of Custom Technology Solutions". Franchising USA (3): 10-11. January 2013. {{cite journal}}: |access-date= requires |url= (help)
  16. ^ Smith, Daniel P. "LSU's Fun-infused Culture Spurs Grads' Entrepreneurial Concept". LSU Alumni Association. Retrieved 14 April 2014.
  17. ^ "Pinot's Palette Masters the Art of Custom Technology Solutions". Franchising USA (3): 10-11. January 2013. {{cite journal}}: |access-date= requires |url= (help)
  18. ^ Azevedo, Mary Ann. "Houston's Pinot's Palette Rolls Out National Franchise Expansion". Houston Business Journal. Retrieved 14 April 2014.
  19. ^ "2014 Fastest-Growing Franchise Rankings". Entrepreneur. Retrieved 14 April 2014.
  20. ^ "2014 Franchise 500 Rankings". Entrepreneur. Retrieved 14 April 2014.
  21. ^ Stapp Herold, Tracy (March 2014). "Off To A Big Start Our List Of The Top New Franchises". Entrepreneur Magazine: 130. {{cite journal}}: |access-date= requires |url= (help)
  22. ^ "2013 New Franchise Rankings". Entrepreneur. Retrieved 14 April 2014.
  23. ^ "Best of the Best: Top 200 Franchises". Franchise Business Review: 20. 2014. Retrieved 14 April 2014.
  24. ^ "Franchise 100: The Top 100 Franchises of 2014". Franchise Gator. Retrieved 14 April 2014.
  25. ^ Stewart, Katy. "HBJ reveals the 2013 Best Places to Work rankings". Houston Business Journal. Retrieved 14 April 2014.
  26. ^ "TLC'S The Little Couple - There's an Art to It". Pinot's Palette website. Retrieved 14 April 2014.
  27. ^ Irwin, Tanya. "Pinot's Palette Partners With 'Cougar Town'". MediaPost News. Retrieved 14 April 2014.
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