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'''Express pricing''' is a form of pricing where, in a reverse of [[economies of scale]], retailers raise their prices slightly in smaller stores.<ref name="ufpap">{{cite book|url=https://books.google.com/books?id=ppMzyDFyHUwC|title=Understanding Food: Principles and Preparation|last=Brown|first=Amy Christine|year=2010|publisher=[[Cengage Learning]]}}</ref> The name of it originates from [[Tesco Express]], but it can be used to apply to any retailer operating a similar policy. According to [[Sainsbury's]], this can be attributed to discrepancies in "operational requirements and running costs. Rents, for example",<ref name="sainsbury's">{{cite web|url=http://help.sainsburys.co.uk/help/prices-payment/convenience-store-prices|title=Why are prices different between your large and convenience stores|publisher=[[Sainsbury's]]|accessdate=10 November 2013}}</ref> it being "more of a challenge to deliver products to our local stores"<ref name="sainsbury's"/> and "other factors such as staffing, local rates and a focus on convenience products".<ref name="sainsbury's"/>
'''Express pricing''' is a form of pricing where, in a reverse of [[economies of scale]], retailers raise their prices slightly in smaller stores.<ref name="ufpap">{{cite book|url=https://books.google.com/books?id=ppMzyDFyHUwC|title=Understanding Food: Principles and Preparation|last=Brown|first=Amy Christine|year=2010|publisher=[[Cengage Learning]]}}</ref> The name of it originates from [[Tesco Express]], but it can be used to apply to any retailer operating a similar policy. According to [[Sainsbury's]], this can be attributed to discrepancies in "operational requirements and running costs. Rents, for example",<ref name="sainsbury's">{{cite web|url=http://help.sainsburys.co.uk/help/prices-payment/convenience-store-prices|title=Why are prices different between your large and convenience stores|publisher=[[Sainsbury's]]|accessdate=10 November 2013}}</ref> it being "more of a challenge to deliver products to our local stores"<ref name="sainsbury's"/> and "other factors such as staffing, local rates and a focus on convenience products".<ref name="sainsbury's"/>


[[Tesco]] themselves have acknowledged this, saying "Our prices don’t differ greatly but they will differ slightly because of the difference in costs of running the smaller stores. Express stores are typically on the high street, which means Tesco don’t very often own the land. So the overheads involved in running a smaller store are higher."<ref name="tesco">{{cite web|url=http://www.confused.com/money/articles/mystery-shop-tesco-vs-tesco-express#ixzz2UhlHm8jk|title=Mystery shop: Tesco vs. Tesco Express|publisher=[[Confused.com]]|accessdate=29 May 2013}}</ref>
[[Tesco]] themselves have acknowledged this, saying "Our prices don’t differ greatly but they will differ slightly because of the difference in costs of running the smaller stores. Express stores are typically on the high street, which means Tesco don’t very often own the land. So the overheads involved in running a smaller store are higher."<ref name="tesco">{{cite web|url=http://www.confused.com/money/articles/mystery-shop-tesco-vs-tesco-express#ixzz2UhlHm8jk|title=Mystery shop: Tesco vs. Tesco Express|publisher=[[Confused.com]]|accessdate=29 May 2013|deadurl=yes|archiveurl=https://web.archive.org/web/20111229223829/http://www.confused.com/money/articles/mystery-shop-tesco-vs-tesco-express#ixzz2UhlHm8jk|archivedate=29 December 2011|df=}}</ref>


In 2011, [[Marks and Spencer]]'s policy of charging express pricing in their [[Simply Food]] branches was reported on. A spokesperson has admitted "prices are a little higher than at our high street stores".<ref name="m&s">{{cite web|url=http://www.confused.com/money/articles/mystery-shop-how-much-more-do-you-pay-in-m-s-simply-food#ixzz2V8aHbrYr|title=Mystery shop: How much do you pay in M&S Simply Food?|publisher=[[Confused.com]]|accessdate=3 June 2013}}</ref>
In 2011, [[Marks and Spencer]]'s policy of charging express pricing in their [[Simply Food]] branches was reported on. A spokesperson has admitted "prices are a little higher than at our high street stores".<ref name="m&s">{{cite web|url=http://www.confused.com/money/articles/mystery-shop-how-much-more-do-you-pay-in-m-s-simply-food#ixzz2V8aHbrYr|title=Mystery shop: How much do you pay in M&S Simply Food?|publisher=[[Confused.com]]|accessdate=3 June 2013|deadurl=yes|archiveurl=https://web.archive.org/web/20130927074743/http://www.confused.com/money/articles/mystery-shop-how-much-more-do-you-pay-in-m-s-simply-food#ixzz2V8aHbrYr|archivedate=27 September 2013|df=}}</ref>


==References==
==References==

Revision as of 10:49, 26 September 2017

Express pricing is a form of pricing where, in a reverse of economies of scale, retailers raise their prices slightly in smaller stores.[1] The name of it originates from Tesco Express, but it can be used to apply to any retailer operating a similar policy. According to Sainsbury's, this can be attributed to discrepancies in "operational requirements and running costs. Rents, for example",[2] it being "more of a challenge to deliver products to our local stores"[2] and "other factors such as staffing, local rates and a focus on convenience products".[2]

Tesco themselves have acknowledged this, saying "Our prices don’t differ greatly but they will differ slightly because of the difference in costs of running the smaller stores. Express stores are typically on the high street, which means Tesco don’t very often own the land. So the overheads involved in running a smaller store are higher."[3]

In 2011, Marks and Spencer's policy of charging express pricing in their Simply Food branches was reported on. A spokesperson has admitted "prices are a little higher than at our high street stores".[4]

References

  1. ^ Brown, Amy Christine (2010). Understanding Food: Principles and Preparation. Cengage Learning.
  2. ^ a b c "Why are prices different between your large and convenience stores". Sainsbury's. Retrieved 10 November 2013.
  3. ^ "Mystery shop: Tesco vs. Tesco Express". Confused.com. Archived from the original on 29 December 2011. Retrieved 29 May 2013. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)
  4. ^ "Mystery shop: How much do you pay in M&S Simply Food?". Confused.com. Archived from the original on 27 September 2013. Retrieved 3 June 2013. {{cite web}}: Unknown parameter |deadurl= ignored (|url-status= suggested) (help)