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She started Eve.com in 1998, at the age of 28, along with co-founder Varsha Rao. In 2000, Eve.com was sold for a reported $110 million to [[Idealab]], then four months later all employees were fired and operations ceased on October 21, 2000. Subsequently, certain assets including Eve.com's customer list and website name were sold to Sephora.<ref>{{cite web|url=http://www.sfgate.com/business/article/Makeup-Web-Sites-Not-Pretty-Eve-com-is-latest-2732602.php|title=Makeup Web Sites Not Pretty / Eve.com is latest to go out of business|publisher=}}</ref><ref>{{cite web|url=https://www.wsj.com/articles/SB9736194156228736|title=Sephora.com Buys Assets Of Defunct E-Tailer Eve.com|first=Stephanie|last=Miles|date=November 7, 2000|publisher=|via=www.wsj.com}}</ref><ref>{{cite web|url=http://articles.businessinsider.com/2011-11-16/tech/30404616_1_lvmh-e-commerce-mariam-naficy|work=Business Insider|title=In 2000, 28-Year-Old Mariam Naficy Sold Her Startup For $110 Million — Will History Repeat Itself?|deadurl=yes|archiveurl=https://web.archive.org/web/20130508000325/http://articles.businessinsider.com/2011-11-16/tech/30404616_1_lvmh-e-commerce-mariam-naficy|archivedate=2013-05-08|df=}}</ref>
She started Eve.com in 1998, at the age of 28, along with co-founder Varsha Rao. In 2000, Eve.com was sold for a reported $110 million to [[Idealab]], then four months later all employees were fired and operations ceased on October 21, 2000. Subsequently, certain assets including Eve.com's customer list and website name were sold to Sephora.<ref>{{cite web|url=http://www.sfgate.com/business/article/Makeup-Web-Sites-Not-Pretty-Eve-com-is-latest-2732602.php|title=Makeup Web Sites Not Pretty / Eve.com is latest to go out of business|publisher=}}</ref><ref>{{cite web|url=https://www.wsj.com/articles/SB9736194156228736|title=Sephora.com Buys Assets Of Defunct E-Tailer Eve.com|first=Stephanie|last=Miles|date=November 7, 2000|publisher=|via=www.wsj.com}}</ref><ref>{{cite web|url=http://articles.businessinsider.com/2011-11-16/tech/30404616_1_lvmh-e-commerce-mariam-naficy|work=Business Insider|title=In 2000, 28-Year-Old Mariam Naficy Sold Her Startup For $110 Million — Will History Repeat Itself?|deadurl=yes|archiveurl=https://web.archive.org/web/20130508000325/http://articles.businessinsider.com/2011-11-16/tech/30404616_1_lvmh-e-commerce-mariam-naficy|archivedate=2013-05-08|df=}}</ref>


Naficy founded Minted.com, an online stationery store, in 2008. The company began by offering familiar retail brands online, with a small section for [[crowdsourced]], competitively chosen designs. The business stalled at first, but the custom designs gradually proved popular,<ref name="B"/><ref name="A">{{Citation|year=2019|title=This Founder Almost Shut Down Her Design Business After Year 1. Now It Has 400 Employees and a 9-Figure Revenue |publisher=Inc.com|url=https://www.inc.com/christine-lagorio/minted-mariam-naficy-founders-project.html}}</ref> and grew to dominate sales. She would eventually raise $89 million in venture funding.<ref name="B">{{Cite news|url=https://mastersofscale.com/mariam-naficy-the-money-episode/|title=Mariam Naficy: The Money Episode {{!}} Masters of Scale podcast — WaitWhat|work=WaitWhat|access-date=2018-03-19|language=en-US}}</ref> In 2019, Pitchbook said Minted's valuation was $733 million.<ref name="C">{{Citation|year=2019|title=A Dot-Com Era Survivor Is Back With Minted, A $700M Stationery Startup For The Instagram Generation|publisher=Forbes|url=https://www.forbes.com/sites/bizcarson/2019/01/23/a-dot-com-era-survivor-is-back-with-minted-a-700m-stationery-startup-for-the-instagram-generation/#38ac305046f8}}</ref> Raising $208 in 2018, it was the largest funding transaction that year involving a startup led by a female founder.<ref name="D">{{Citation|year=2019|title=Funding For Female Founders Stalled at 2.2% of VC Dollars in 2018|publisher=Fortune|url=http://fortune.com/2019/01/28/funding-female-founders-2018/}}</ref>
Naficy founded Minted.com, an online stationery store, in 2008. The company began by offering familiar retail brands online, with a small section for [[crowdsourced]], competitively chosen designs. The business stalled at first, but the custom designs gradually proved popular,<ref name="B"/><ref name="A">{{Citation|year=2019|title=This Founder Almost Shut Down Her Design Business After Year 1. Now It Has 400 Employees and a 9-Figure Revenue |publisher=Inc.com|url=https://www.inc.com/christine-lagorio/minted-mariam-naficy-founders-project.html}}</ref> and grew to dominate sales. She raised $89 million in venture funding.<ref name="B">{{Cite news|url=https://mastersofscale.com/mariam-naficy-the-money-episode/|title=Mariam Naficy: The Money Episode {{!}} Masters of Scale podcast — WaitWhat|work=WaitWhat|access-date=2018-03-19|language=en-US}}</ref> Raising $208 in 2018, it was the largest funding transaction that year involving a startup led by a female founder.<ref name="D">{{Citation|year=2019|title=Funding For Female Founders Stalled at 2.2% of VC Dollars in 2018|publisher=Fortune|url=http://fortune.com/2019/01/28/funding-female-founders-2018/}}</ref> In 2019, Pitchbook said Minted's valuation was $733 million.<ref name="C">{{Citation|year=2019|title=A Dot-Com Era Survivor Is Back With Minted, A $700M Stationery Startup For The Instagram Generation|publisher=Forbes|url=https://www.forbes.com/sites/bizcarson/2019/01/23/a-dot-com-era-survivor-is-back-with-minted-a-700m-stationery-startup-for-the-instagram-generation/#38ac305046f8}}</ref>


She is on the board of [[Yelp]].<ref name="E">{{Citation|year=|title=Parents|publisher=Entrepreneur|url=https://www.entrepreneur.com/article/233734}}</ref>
She is on the board of [[Yelp]].<ref name="E">{{Citation|year=|title=Parents|publisher=Entrepreneur|url=https://www.entrepreneur.com/article/233734}}</ref>

Revision as of 02:41, 20 June 2019

Mariam Naficy
NationalityAmerican
OccupationBusinesswoman

Mariam Naficy is an American entrepreneur who is founder and CEO of Minted, an online design marketplace that has products in 70 million homes.[1] In 1998, Naficy co-founded Eve.com, the first major online retailer of cosmetics.[2]

Education

Naficy was born to Iranian and Chinese parents who are graduates of Georgetown University, and were stationed abroad throughout Africa and the Mideast.

Her parent was a United Nations development economist, and she spent her childhood in six countries, including Egypt, Tanzania, and Iran.[3]

Naficy is a graduate of Williams College.

She also graduated of the Stanford Graduate School of Business around 1998.[4]

Career

Naficy worked as an investment banker at Goldman Sachs early in her career.

While in business school, Naficy published The Fast Track: The Insider's Guide to Winning Jobs in Management Consulting, Investment Banking, & Securities Trading, which has sold 50,000 copies.[2]

She started Eve.com in 1998, at the age of 28, along with co-founder Varsha Rao. In 2000, Eve.com was sold for a reported $110 million to Idealab, then four months later all employees were fired and operations ceased on October 21, 2000. Subsequently, certain assets including Eve.com's customer list and website name were sold to Sephora.[5][6][7]

Naficy founded Minted.com, an online stationery store, in 2008. The company began by offering familiar retail brands online, with a small section for crowdsourced, competitively chosen designs. The business stalled at first, but the custom designs gradually proved popular,[8][9] and grew to dominate sales. She raised $89 million in venture funding.[8] Raising $208 in 2018, it was the largest funding transaction that year involving a startup led by a female founder.[10] In 2019, Pitchbook said Minted's valuation was $733 million.[3]

She is on the board of Yelp.[4]

Personal life

She lives in San Francisco, California with her husband and two children.[citation needed] Her husband, Michael Mader, also works at Minted.[3] They have two children.[4]

Works

  • The Fast Track: The Insider's Guide to Winning Jobs in Management Consulting, Investment Banking, and Securities Trading, Broadway Books, 1997, ISBN 9780767900409.[11]

References

External links