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{{unreferenced|date=June 2006}}
{{unreferenced|date=June 2006}}
According to itself, the '''Advertising Association''' (AA) is a federation of 31 trade bodies and organisations representing the advertising and promotional marketing industries including advertisers, agencies, media and support services in the UK.
The '''Advertising Association''' (AA) has been set up by the advertising industry as a forum through which to voice its collective interests. Comprising of 31 trade bodies and organisations, the Advertising Association (AA) represents the advertising industry as a whole.


The AA has, in the past, consulted with the [[Committee of Advertising Practice]] (CAP) and the [[Advertising Standards Authority]] (ASA) over issues, such as when it feels the ASA has set a precedent for decision that the AA considers to be overly restrictive.
The AA has, in the past, consulted with the [[Committee of Advertising Practice]] (CAP) and the [[Advertising Standards Authority]] (ASA) over issues, such as when it feels the ASA has set a precedent for decision that the AA considers to be overly restrictive.

Revision as of 18:24, 10 January 2007

According to itself, the Advertising Association (AA) is a federation of 31 trade bodies and organisations representing the advertising and promotional marketing industries including advertisers, agencies, media and support services in the UK.

The AA has, in the past, consulted with the Committee of Advertising Practice (CAP) and the Advertising Standards Authority (ASA) over issues, such as when it feels the ASA has set a precedent for decision that the AA considers to be overly restrictive.

The AA is funded by donations, fund-raising events and subscriptions that the trade bodies and organisations that form the AA pay.