Friendly Folk Records
Friendly Folk Records is an independent record label located in, Rotterdam, Netherlands founded by owner, Kathy Keller (2017). Established at the request of several folk musicians whom Keller represented at her management company, the early signing of the label were unsigned up and coming folk artists from various genres. Celtic Folk Rock: Greenrose Faire (Finland), The Midnight (Italy), Pyrolysis (Netherlands) Celtic Folk Punk: The Royal Spuds (Netherlands) and Pagan Folk: Drusuna Pagan Ritual Folk (Portugal), and Progressive Ambient Folk Jyoti Verhoeff (Netherlands).
In 2018, Keller disolved the promotion company, My Music Matters Management Triad, and merged it with the record label, according to an interview. In 2019, the label began to attract the attention of Country music genre musicians from USA, with the signing of Shandon Sahm, son of country legend, Doug Sahm, with the 2019 release of 'Sahm Covers Sahm' a tribute album to his late father. In 2020 the label signed Chris Murphy Violinist (California, USA) with the release of Sovereign. The label has had much media attention since the signing of Ton Scherpenzeel, with the October/2021 release of VELVET ARMOUR. Scherpenzeel is world reknowned Dutch composer, keyboardist, lyricst and founder of the Progressive Rock band, Kayak. Friendly Folk Records and artists were interviewed and reviewed in a special folk segment of Sonic Seducer Magazine (Germany) in 2017 and 2020. Also featured in a Series of interviews and reviews in Irish Music Magazine (August - December 2021 issues).