Cristina Junqueira
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Cristina Junqueira | |
|---|---|
| Born | |
| Known for | Nubank |
Cristina Junqueira is a Latin American production engineer and is one of the founders of Nubank, a financial technology company. She is Brazil's second self-made woman billionaire.[1]
Early Life and Education
Born in Ribeirão Preto in São Paulo, Brazil, Junqueira moved to Rio de Janeiro as an infant. Intending to study industrial engineering, Junqueira attended the Universidade de São Paulo. Upon graduating, she accepted the role of an associate consultant at the Boston Consulting Group. As she worked, Junqueira obtained her master’s degree in economic and financial modeling at the same college.[2] Shortly after this, in 2007, she attended the Kellogg School of Management at Northwestern University in Chicago, Illinois, where she earned her MBA.[3]
Career
After obtaining her MBA, Junqueira returned to Brazil and worked as the head of the Small-and-Medium-Sized Enterprises sector at Unibanco, the largest private banking group in the country. The next year, a merger took place between Unibanco and Itaú, the second-largest private banking group in Brazil, and Junqueira was offered the position of portfolio manager. Frustrated with her lack of voice in the company, Junqueira resigned.[4]
Nubank
The idea behind Nubank was inspired soon after Junqueira realized that she was only making the rich richer at her previous job.[5]> After her time at Unibanco and Itaú, she was introduced to David Vélez, who had experience as a venture capitalist under Sequoia Capital. He also had growing frustrations in regards to Brazil’s banking system. With their shared frustrations in mind, Junqueira and Vélez decided to partner together and begin a digital banking venture.
Junqueira and Vélez decided upon “Nubank” as the name to represent their venture. In addition to “nu” phonetically sounding similar to the word “new”, it means “nude” in Portuguese. This is representative of the founders' values in creating a transparent firm.[3]
References
- ^ Haverstock, Eliza. "Brazil's Nubank Cofounder Cristina Junqueira No Longer A Billionaire As Nu Holdings Stock Cools". Forbes. Retrieved 2022-04-24.
- ^ Suno Research. "Cristina Junqueira: conheça a cofundadora do Nubank". Suno. Retrieved 18 April 2022.
- ^ a b "Cristina Junqueira, Nubank Co-Founder: Brazil's Wonder Woman of Fintech". CFI.co. Retrieved 18 April 2022.
- ^ McCarthy, Marcella. "One woman's drive to make a neobank as magical as Disney". TechCrunch. Retrieved 18 April 2022.
- ^ Corp, Eddie. "Who is Cristina Junqueira, the first multimillionaire in Latin America who founded a company from scratch". Digis Mak. Retrieved 18 April 2022.