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Holly Hill Mall and Business Center

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Holly Hill Mall and Business Center
Map
LocationBurlington, Alamance County, North Carolina, United States
Opening date1969
OwnerPrime Retail
No. of stores and services54
No. of anchor tenants4 (2 open, 2 vacant)
No. of floors1
Websitehttp://www.shopburlingtonsquare.com

Burlington Square Mall formerly Colonial Mall Burlington Square and Holly Hill Mall is an enclosed shopping mall located in Burlington, North Carolina, United States. The mall's anchor stores include Sears and Goody's; in addition the mall features over fifty stores and restaurants. Currently the mall is facing competition from Alamance Crossing, a new lifestyle center complex that opened nearby in August of 2007; department store chains Belk and JCPenney have both shuttered their stores at Burlington Square in favor of new stores at the new development.[1]

History

Burlington Square originally opened as Holly Hill Mall in 1969, in reference to the nearby neighborhood where it was located. At the time, the mall's anchor stores included JCPenney, Belk, Sears, and Woolworth, which eventually became Goody's. Its name was changed to Colonial Mall Burlington in 1999 after being bought out by Colonial Properties Trust.

A major renovation of the mall's interior and exterior took place in 2004, adding skylights, new floor tiles, and new stores such as Hibbett Sports.[2] Colonial sold the mall in 2005 to Prime Retail, at which point the mall's name was changed to Burlington Square Mall.

Future

Burlington Square faces the prospect of increased competition after the opening of Alamance Crossing, an 840,000 square foot lifestyle center that opened on August 1, 2007, near Burlington Square. Belk announced plans in summer 2006 to leave Burlington Square to the new project upon completion.[3] As of August 2007, both Belk and JCPenney have vacated their stores at Burlington Square and opened newer stores at Alamance Crossing;[1] several other tenants, such as Victoria's Secret, Kay Jewelers, and Hallmark, can also be found at both malls. Both CBL & Associates Properties (the developer of Alamance Crossing) and Prime Retail feel that the Burlington market is capable of supporting both malls.[4][5] Julie Swanner, manager of Burlington Square Mall, has stated that new tenants are planned for the former JCPenney and Belk spaces.[5]

References

  1. ^ a b "Shoppers flood Alamance Crossing". Burlington Times-News. 2007-08-02. Retrieved 2007-10-04.
  2. ^ Abbott, Rachel (2003-11-13). "Interior renovations complete at Burlington mall". Elon University Pendulum. Retrieved 2007-10-04.
  3. ^ "Burlington Belk to relocate". Business Journal of the Greater Triad Area. 2006-06-09. Retrieved 2007-10-04.
  4. ^ Davis, Meghan (2007-07-30). "Alamance Crossing to open with 90 percent of space full". Business Journal of the Greater Triad area. Retrieved 2007-10-04.
  5. ^ a b Jarboe, Michelle (2007-02-18). "Savvy Shopper: Mall searches for identity as anchors leave". Greensboro Record-News. Retrieved 2007-10-04.