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Out-of-box experience

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An Out-of-box Experience (OOBE) is the experience a user has right after a Software program is installed. This term is used by Microsoft for what people see right after installing a Microsoft Windows product. For people who have installed Windows XP, this experience was the initial setup featuring background music and a small helper agent, which appears as a small bouncing blue ball with a white edge, and a Question mark in the center.

Definitions

UsabilityFirst.com defines Out-of-box Experience as

the interactions and first impressions a user has with technology when first opening the box it comes in and installing it, as opposed to the point-of-sale experience or the interaction experience of an expert user.

See Also