User:Liquidmotors/new article name here

Liquid Motors Inc. is providing a variety of auto software and services that create a competitive advantage for auto dealerships by generating and capturing more cost-effective automotive Internet marketing leads using no-cost Internet classifieds, eBay auctions and listings, leading pay classifieds and car dealer websites through the implementation of strategic pricing analysis, search optimization and marketing, and compelling multimedia.

Type: Private, Delaware Corporation

Industry: Automotive Technology Services

Founded: 2005

Headquarters: Dallas, TX

Key People: Michael Daseke, President

Products: Automotive Internet Marketing Software

Employees: 25 - 30

Website: www.liquidmotors.com

History: Liquid Motors was started in July, 2005 in Dallas, Texas. The initial focus of the company was to provide services and products to enable franchise auto dealers to be successful on eBay Motors. One of the primary focuses from day one of the company was customer service. With the rapid success of the products and services, dealers asked Liquid Motors to provide additional products and services to support their Internet marketing efforts.

In 2006, Liquid Motors launched the first market pricing tool for auto dealers. Market pricing tools have revolutionized how vehicles are priced in the retail automobile industry. Additionally, Liquid Motors began offering a sophisticated Internet Lead Management product to enable dealers effectively follow-up with prospective customers. Unique to Liquid Motors was a desired vehicle matching system that notified dealers when the added a vehicle to inventory that matched the criteria of one of their prospective customers. Liquid Motors surpassed 50 dealer customers in just their first year in business.

Liquid Motors launched a comprehensive Inventory Management and data distribution solution in 2007. With a focus on data accuracy and the ability to handle the unique situation of each dealer using configuration settings, the new products and services propelled Liquid Motors to be a recognized player in the automotive digital marketing arena with over 300 dealer customers. For these dealers, Liquid Motors was receiving dealer inventory information from over 75 sources and distributing to over 150 Internet marketing destinations. Liquid Motors also signed their first 2 significant reseller agreements in 2007. CDM, a Kelley Blue Book company, and HomeNet Automotive signed agreements to resell Liquid Motors’ eBay Motors services and self-service craigslist listing tool.

In 2008, Liquid Motors continued to expand their Internet marketing platform product to include dealer web sites and vehicle videos and the following year they launched mobile dealer web sites and search engine marketing services. As the Internet Market Platform broadened, so did the customer base. Liquid Motors surpassed 500 dealer’s in 2008 and 800 dealers in 2009. Dealers were able to go to a single vendor for nearly all their Internet Marketing products and services.

Liquid Motors launched a broad social media marketing platform named SocialFuel in 2010 to help dealer further with their Internet Marketing efforts. Currently Liquid Motors provides Internet Marketing products and services to more than 2,500 dealers across the United States.

Products and Services: Liquid Motors offers a variety of products and services for the automotive industry allowing auto dealerships to choose one comprehensive Internet marketing solution.

The following are a sampling of products and services: (refer to www.liquidmotors.com for a full range of products)

AccuData Dealer Inventory Management: An accurate, timely and flexible dealer inventory management solution. Use of the Liquid Motors AccuData Dealer Inventory Management solution will result in faster listing of vehicles, higher page views of your vehicles and more auto Internet marketing leads.

Mobile Data Collection: This solution allows auto dealers to reduce the cost of collecting vehicle information and expedite the data collection process.

Pricing Analysis: With more than 80% of car buyers starting their search for a vehicle on the Internet, it is critical for auto dealers to price vehicles competitively. This service allows quick comparison of a dealer’s vehicle pricing to the Internet marketplace, drill-down to see competitive cars, identify the range and re-price vehicles in a single step.

OptiSite Custom Dealer Websites: A car dealer website may be the most important automotive Internet marketing investment they will make. Their website will be the first impression of the dealership for a majority of consumers. Liquid Motors custom websites maximize dealership branding, SEO to achieve top placement on major search engines and support for 99% of web-enabled devices.

SocialFuel Marketing: With the explosive growth of websites like MySpace, Facebook and Twitter, social media is the fastest growing segment on the Internet. Marketing auto inventory on these sites improves page rank on major search engines. SocialFuel Facebook Marketing provides 4 applications for auto dealers to engage with their customers and community on facebook. SocialFuel RapidPost allows social media entries to multiple social sites and blogs from one tool. SocialFuel SocialMonitor will aid dealers in tracking positive and negative brand statements across multiple social media sites from one tool.

Liquid Motors is committed to providing their dealers with the best customer service experience in the automotive industry. Accordingly, Liquid Motors provides two levels of customer service, Account Management and Support.

Liquid Motors Inc. has the competitive market intelligence, customizable tools, and service-oriented industry experts to provide optimal Internet marketing performance for auto dealers.

Information Sources: Liquid Motors Corporate Website www.liquidmotors.com

Corporate Overview: The Company Liquid Motors Inc., a Dallas, Texas based corporation, offers automobile dealers a comprehensive Internet marketing solution designed to maximize lead generation. We provide a variety of software and services that create a competitive advantage for automobile dealerships by generating and capturing more cost effective Internet leads using no-cost Internet classifieds, eBay auctions and listings, leading pay classifieds and dealer websites through the implementation of strategic pricing analysis, search optimization and marketing, and compelling multimedia.

The Challenge With more than 80% of car buyers starting their search for their next vehicle on the Internet, the Internet has forever changed the way consumers search, shop and purchase automobiles.

To thrive, dealerships must:- Embrace technology - Build consumer trust and confidence - Effectively promote their brand image and inventory - Adapt to the opportunity or risk becoming non-relevant - Partner with vendors that will keep up with rapidly changing technologies

The Solution Liquid Motors has the competitive market intelligence, customizable tools, and service-oriented industry experts to provide optimal Internet marketing performance for auto dealers.

Liquid Motors delivers: - Auto industry experts - Inherit market intelligence - Internet marketing and technology experts - Customization to each dealer’s brand image - Competitive advantage through best practices - World-class account management and support - The most comprehensive Internet marketing platform

Whether your dealership is looking for an entry level Internet marketing service, or a totally comprehensive Internet marketing solution, Liquid Motors products and services deliver results.

References

AutoSuccess enewletter multiple articles 2005 – 2010 AIN Media multiple articles 2009 – 2010 SubPrime News article 2010 AutoRemarketing multiple articles 2005 – 2010 Dealer Magazine article 2007

Dealer Communications multiple articles 2008 - 2010

External links

http://www.liquidmotors.com 
http://www.blog.liquidmotors.com