Network TwentyOne

Network 21 was founded some 20 years ago by Jim and Nancy Dornan, IBOs in the Amway business. It represents a system for building networks and claims to have no links to Amway. Jim and Nancy are Crown Ambassadors in Amway - the highest level achievable. Network 21 now operates in nearly 100 countries and territories around the world.

Amway is a network marketing company. It manufactures, or at least sources, the products which get bought through the network. Amway also distributes the products, and pays out bonuses based on the size and structure of a person's network.

There are several systems within Amway that teach people how to build networks, including Network 21. They do not manufacture toothpaste nor vitamins, they teach people to build networks, through the use of training meetings, CDs, books and software.

History of Network 21

Jim and Nancy joined Amway in their early 20s - and they retired from conventional employment while still in their 20s, having built a large Amway network. However, in the beginning this involved plenty of trial and error - but over time, they found what did work and what didn't.

Since Jim was an engineer, he set about systemising their approach - and thus Network 21 was established, more than 20 years ago.

To give an indication of the effectiveness of the Network 21 system, according to the book "The Power of Partnership", when Amway launched in Hungary, only 10% of the people who signed up did so under Network 21. Yet, just 3 years later, 90% of Amway in Hungary was under the Network 21 banner.

Tools

The training provided by Network 21 is done in several ways:

CDs: These serve two purposes. (1) They can be used for personal training, and (2) they can be lent to others so they too can learn. This ensures:
- the group all learns about network building from the same source,
- people will not be limited by their personal ability to teach - they can always just lend a CD
- the focus can be on building networks and not just teaching.

Books: Another form of training - people are encouraged to read 15 minutes a day from relevant business books, which cover sales skills, inter-personal skills, business, market trends, etc.

Websites: An informational tool used to help people:
- ensure they have access to current information which is more recent than that contained on CDs
- conform their business proposition methods
- economize their network building time.

Meetings: Again, these present a standard forum for teaching, and for sharing the business idea with others. This, as described above, means people are not reliant on their own skills, but can take advantage of more senior members of the team. There are different types of meetings, from public forums where the business plan is presented, half-day and one-day training, and weekend seminars.

Network TwentyOne

History of Network 21

Tools

See Also

Network 21 sites

Other External Links