Rudebox (song)

"Rudebox"
Song

Rudebox is the new single from musician Robbie Williams, taken from his next album Rudebox. It is based around a sample from the song Boops (Here To Go) by Sly & Robbie. The single was released on September 4 2006, although download purchases allowed it to reach number 30 in the UK Charts on September 3.

Music Video

The music video to Rudebox recently premiered in the UK on Channel 4. It can be viewed on Youtube. In addition, there is currently a competition on Rudebox 74.com where fans can send in a clip of themselves 'doing the Rudebox' (ie. dancing to the track). The top prize is a trip to see Robbie perform in Buenos Aires this year.

Controversy

The song has caused controversy on TV, radio and in the tabloids due to the radical change in direction from most of Williams' other material.[1] The song Rudebox is allegedly the most severe change of direction on the album, with Victoria Newton (The Sun, UK) reporting that there are some sure-fire hits on the forthcoming release (in particular, she highlights a song called Lovelight).[2] The Sun newspaper also said Rudebox was the 'worst song ever'.[3]

Trivia

The song was aired for the first time in the UK, by Radio 1 DJ Scott Mills on Friday 7th July. The event caused some controversy, as the record label's embargo date was broken, although the artist himself later backed the presenter for doing so. This was the second time Scott Mills has broken a record label's embargo, the first being Justin Timberlake's SexyBack.