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INRIX

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INRIX, Inc.
Company typePrivate
IndustryTraffic Information
FoundedJuly 2004
FounderBryan Mistele, Craig Chapman
HeadquartersKirkland, Washington, United States
Key people
Bryan Mistele
Number of employees
450 (July '16)
Websitewww.inrix.com

INRIX is a global SaaS and DaaS company which provides real-time traffic information, state-wide traffic analytics, traffic collisions, parking data and analytics, connected car services, traffic count and population movement insights. INRIX works with automakers and government agencies to understand how people and commerce move across the world’s transportation networks. As Big Data and the Internet of Things influence where people travel, INRIX is attempting to help by connecting cars to smarter cities. INRIX solutions attempt to reduce congestion, decrease CO2 emissions, increase safety on roads and bring innovative experiences to drivers. Government and business licensees use INRIX Data to improve the mobility of people worldwide. INRIX DaaS products are sourced from 300 million (as of March 2017) real-time vehicles and devices from hundreds of sources in 65 countries.


Technology

As of June 2016, INRIX collects trillions of bytes of information about roadway speeds and vehicle counts from 300 million real-time anonymous mobile phones, connected cars, trucks, delivery vans, and other fleet vehicles equipped with GPS locator devices.[1] Data retrieved from consumer cellular GPS-based devices including the iPhone, Android, BlackBerry and Windows Phone phones, Ford SYNC and Toyota Entune. The data collected is processed in real-time, creating traffic speed information for major freeways, highways and arterials across North America (United States,[2] Canada), as well as much of Europe, South America, and Africa.

The company keeps a database of variables that affect traffic, including weather forecasts, special events, school schedules and road construction, and combines them with the real-time probe data collected.[3] INRIX uses software originally exclusively licensed from Microsoft[4] to turn those variables into traffic predictions.

In July 2011 – INRIX announced its intent to acquire Manchester, United Kingdom-based ITIS Holdings for approximately $60 million (£37 million). Previously, ITIS Holdings had acquired Trafficlink, the company best known for providing traffic reporting services to the BBC and other UK-based radio stations.

In June 2014 - INRIX and the Traffic Audit Bureau of Media Measurement announced that the US out of home advertising industry had standardized their audience measurement vehicle speed data on INRIX data.

On September 10, 2015 - INRIX announced its acquisition of ParkMe,[5] a move designed to make INRIX the "preferred provider of parking information and services to leading automakers, transportation agencies and drivers around the world".

On March 9, 2016 – INRIX announced its acquisition of OpenCar,[6] an automotive software and services provider focused on making the digital dashboard more intuitive, useful and exciting for drivers.

On February 16, 2017 announced its 2016 Global Traffic Scorecard, the largest study of its kind. INRIX analyzed and ranked the impact of congestion in 1,064 cities across 38 countries.

Business Applications

Transportation agencies: INRIX data and insights help transportation agencies manage the day-to-day flow of people and vehicles. Planning departments leverage INRIX data to better understand bottlenecks and plan for future urban mobility and growth. Examples of how INRIX data services are used by the public sector include: operations/system monitoring; work zone monitoring; incident detection/queue monitoring; congestion alerts; routing; performance measures; detection siting; Origin-Destination studies; freight transport analytics; drive testing replacement; planning; and modeling.

Auto Makers: INRIX provides global automakers with content and technology for their connected car services including real-time traffic, traffic-influenced routing, on and off street parking info, road safety alerts and in-vehicle content experiences.

Fleets: INRIX provides traffic, safety and navigation insights for managing entire fleets of vehicles, improving productivity and safety and enabling the monitoring of driver behavior.

Enterprise: INRIX provides data and analytical tools to a variety of enterprises including those in retail, real estate, out of home advertising, and insurance.

Consumer Applications

INRIX in-car solutions and mobile apps provide valuable content for helping drivers get around quickly and safely.

References

  1. ^ White, Joseph B. (August 14, 2008). "New Services Gather Data In an Effort to Track Current And Future Traffic Jams". The Wall Street Journal.
  2. ^ "INRIX Flow Coverage". INRIX, Inc.[dead link]
  3. ^ Cite error: The named reference rh_expresslane was invoked but never defined (see the help page).
  4. ^ "Seattle startup Inrix will bring Microsoft Research technology to market". Microsoft PressPass. April 11, 2005.[dead link]
  5. ^ "INRIX ANNOUNCES ACQUISITION OF PARKME". INRIX. September 10, 2015.
  6. ^ "INRIX Acquires OpenCar to Challenge Apple and Google in the Car". INRIX. March 9, 2016.