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DonorsChoose

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DonorsChoose
Company typeNon-profit organization
FoundedMarch 26, 2000; 24 years ago (2000-03-26)[1]
HeadquartersNew York City, New York, U.S.
Key people
Charles Best, Founder
Revenue$121,428,211[2]
Number of employees
115[3]
Websitedonorschoose.org

DonorsChoose is a United States-based nonprofit organization that allows individuals to donate directly to public school classroom projects. The organization has been given Charity Navigator's highest rating every year since 2005.[4] In January 2018, they announced that 1 million projects had been funded.[5][6][7] In 80% of public schools in the United States, at least one project has been requested on DonorsChoose.[5] Schools from wealthy areas are more likely to make technology requests, while schools from less affluent areas are more likely to request basic supplies.[6] It has been noted that repeat donors on DonorsChoose typically donate to projects they have no prior relationship with, and most often fund projects serving financially challenged students.[6]

History

DonorsChoose was founded in 2000[8] by Charles Best, a social studies teacher at Wings Academy in The Bronx. Charles and his colleagues often spent their own money on school supplies for their students, and discussed materials they wished they could afford in the teachers' lunchroom. With the help of his students, he built the first version of the site in his classroom and invited colleagues to post material requests.

In 2003, The Oprah Winfrey Show featured Charles Best in a segment on Innovative Teachers, which aired on June 20.[9] Traffic generated from the show crashed the site, but viewers donated $250,000 to classroom projects. In 2006, following the destruction of hurricanes Katrina and Rita, the site opened to public school teachers in Louisiana, Mississippi, Alabama, and Texas. In 2007, the site opened to every public school in the United States.[10] As of March 2018, donors have contributed over $640 million to fund more than 1 million classroom projects posted on the site, reaching 27 million students in public schools across the United States. Real-time impact statistics are available on the DonorsChoose impact page [11] and open-source classroom data is offered to developers.[12]

Background

DonorsChoose enables teachers to request materials and resources for their classrooms and makes these project requests available to individual donors through its website. Donors can give $1 or more to projects that interest them, which are searchable by school name, teacher name, location, school subject, material, and keywords. DonorsChoose then purchases necessary supplies and ships them directly to the schools. Every project contains a line-item budget and a description of the project. All donors receive photographs of the project taking place in the classroom and a letter from the teacher. Donors who contribute $50 or more to a project also receive hand-written thank-you notes from students.[13] Stephen Colbert has promoted DonorsChoose and has a position on the board.[14]

The operations of DonorsChoose are 100% supported by an optional 15% donation to overhead, teacher outreach, maintenance and build-out of the DonorsChoose website. 85% of individual donors opt to include this donation.[15]

DonorsChoose national corporate and foundation partners include The Bill & Melinda Gates Foundation, Google.org, PNC Bank, Staples, and Target. [16]

Eligibility

DonorsChoose is open to all public and public charter schools in the United States, as well as GED and Pre-K programs run by public school systems.[17]

All "front line educators" are eligible to create accounts on the site and submit project requests. This includes teachers, librarians, guidance counselors, school nurses and full-time teachers who also act as coaches – all must work directly with students for 75% or more of their time.[18] Those who are not eligible include principals, administrators, PTA members, teachers' assistants, student teachers, substitutes, part-time teachers, after-school teachers, or staff developers.

Press

DonorsChoose appeared in a Doonesbury strip on September 9, 2007.[19]

It was mentioned in an interview with Craig Newmark on the October 18, 2007, episode of the Colbert Report,[20] and again on March 19, 2008; September 27, 2011;[21] and December 13, 2012, as a recipient of host Stephen Colbert's Super PAC Americans for a Better Tomorrow, Tomorrow.[22]

Charles Best spoke at the first annual Forbes 400 Summit On Philanthropy in June 2012.[23]

In May 2013, DonorsChoose mobilized donations in support of educators in Moore, Oklahoma, whose schools were devastated by an EF5 Tornado. CBS featured DonorsChoose as a trusted organization assisting the relief effort in Oklahoma.[24]

Fast Company magazine featured DonorsChoose as one of its Most Innovative Companies in 2011. DonorsChoose was the first charity to be given this distinction.[25] In February 2014, DonorsChoose was listed in the top 10 Most Innovative Companies, and the organization was featured as February's cover story.[26]

Maya Kosoff wrote [27] about how teachers use DonorsChoose to fundraise for Texas Instruments graphing calculators.

As of November 2019, a total of 30 School districts are part of the DonorsChoose District Partnership Program. [28] Hamilton County Schools have announced a new partnership with DonorsChoose. [16] Allentown School District has become one more school district to partner with DonorsChoose.[29]

Flash-funding has been occasionally used to fund all projects on DonorsChoose in a geographic area. [30]

References

  1. ^ "DonorsChoose.org WHOIS, DNS, & Domain Info - DomainTools". WHOIS. Retrieved 2016-10-29.
  2. ^ [1]
  3. ^ DonorsChoose.org: About
  4. ^ Charity Navigator Rating - DonorsChoose.org
  5. ^ a b "DonorsChoose.org celebrates funding of 1 million educational projects". Connecticut Post. Retrieved 2018-02-16.
  6. ^ a b c "DonorsChoose Just Funded Its 1 Millionth Project". Fast Company. 2018-01-31. Retrieved 2018-02-16.
  7. ^ "DonorsChoose.org: Turning Transactions Into Email Celebrations". DMN. 2018-02-13. Retrieved 2018-02-16.
  8. ^ DonorsChoose.org: Our Story
  9. ^ IMDB: The Oprah Winfrey Show. Episode List: 2003
  10. ^ DonorsChoose.org: Our Story
  11. ^ DonorsChoose.org: Impact
  12. ^ DonorsChoose.org Open Datasets Overview
  13. ^ DonorsChoose.org: How it Works
  14. ^ "How Google.org stole the Christmas Spirit". Retrieved 2018-02-17.
  15. ^ DonorsChoose.org: Impact
  16. ^ a b "Hamilton County Schools And National Nonprofit Donors Choose Announce New Partnership". The Chattanoogan.com. November 21, 2019. Retrieved 2019-11-25.
  17. ^ DonorsChoose.org: What kinds of schools does DonorsChoose.org serve?
  18. ^ DonorsChoose.org: Am I eligible to set up an account and submit a project?
  19. ^ "Doonesbury", September 9, 2007
  20. ^ "Colbert Report", October 18, 2007
  21. ^ "Colbert Report", March 19, 2008 Archived March 24, 2008, at the Wayback Machine
  22. ^ "Colbert Report", December 13, 2012
  23. ^ "DonorsChoose's Charles Best: Pioneering Citizen Philanthropy" Forbes, Sept. 17, 2012
  24. ^ "How to Help Those Hit by the Oklahoma Tornado" CBS News, May 23, 2013
  25. ^ "Most Innovative Companies 2011", Fast Company, Nov. 30, 2011
  26. ^ "Beyond School Supplies: How Donorschoose Is Crowdsourcing Real Education Reform" Fast Company, February 2014
  27. ^ Kosoff, Maya (November 25, 2019). "Big Calculator: How Texas Instruments Monopolized Math Class". Medium. Retrieved 2019-11-25.
  28. ^ De La Rosa, Shawna (November 20, 2019). "30 districts join DonorsChoose program to supplement classroom resource budgets". Education Dive. Retrieved 2019-11-25.
  29. ^ Palochko, Jacqueline (November 19, 2019). "Allentown School District starts new partnership with crowdfunding website". Medium. Retrieved 2019-11-25.
  30. ^ Toussaint, Kristin (November 25, 2019). "Flash funding: the growing trend of large gifts that fund tons of crowdfunding campaigns at once". Fast Company. Retrieved 2019-11-25.