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Don Tennant

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Donald G. Tennant (November 23, 1922 – December 8, 2001) was an American advertising agency executive.[1][2]

He worked at the Leo Burnett agency in Chicago, Illinois. The agency placed anthropomorphic faces of 'critters' on packaged goods.Tennant was in charge of the Marlboro account and invented the Marlboro Man.

References

  1. ^ "Don Tennant, Creator of Characters for Ads, Is Dead at 79 - The New York Times".
  2. ^ "Don Tennant". Encyclopædia Britannica. Retrieved 6 November 2015.