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K.O. (song)

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"K.O."
Single by Pabllo Vittar
from the album Vai Passar Mal
ReleasedApril 19, 2017 (2017-04-19)
Genre
Length2:35
LabelBMT Produções
Songwriter(s)
  • Rodrigo Gorky
  • Maffalda
  • Pablo Bispo
Producer(s)Gorky
Pabllo Vittar singles chronology
"Todo Dia"
(2017) 		"K.O."
(2017) 		"Sua Cara"
(2017)

"K.O." is a song by Brazilian drag queen Pabllo Vittar, released as the third single from her debut album Vai Passar Mal (2017). The song was written by Rodrigo Gorky, Maffalda and Pablo Bispo. It was released on April 19, 2017 by independent label BMT Produções. The music video was released on the same day, directed by João Monteiro and includes Malcolm Matheus as a guest, from Rede Globo's program Amor & Sexo.[1]

Reception

The track was officially released on April 19, 2017. On Spotify, the song has reached almost 80 million streams and has become the most successful song by a drag queen. It was also the most heard song in July 2017 in Spotify Brazil.[2][3]

Commercial reception

Without a record label, the song had difficulty getting radio airplay, so with its popularity on the internet with several covers, the track ended up being conveyed by popular demand. Thus, the song debuted on Brasil Hot 100 Airplay and Hot Pop & Popular at numbers 78 and 16, respectively.[4]

Music video

Vittar dressed as a boxing fighter in the video.

The video was filmed on March 24, 2017. It was directed by João Monteiro, who directed videos for also drag queens Aretuza Lovi and Gloria Groove. Malcolm Matheus plays a boxing fighter. The music video reached 2 million views in two days[5] and soon consecrated itself as the most watched music video by a drag queen with 26.1 million views, beating Vittar's own record with Todo Dia. As of December 2017, K.O. has surpassed 260 million views on YouTube.

Track listing and formats

  • Digital download
  1. "K.O." – 2:35
  2. "K.O. (Enderhax Remix)" – 4:24

Charts

Chart (2017) Peak
position
Brazil (Hot 100 Airplay)[6] 66
Brazil (Billboard Hot Pop & Popular)[7] 6
Brazil Hot Streaming (Pro-Música Brasil)[8] 20

Certifications

Certifications for K.O
Region Certification Certified units/sales
Brazil (Pro-Música Brasil)[9] Diamond 300,000‡

‡ Sales+streaming figures based on certification alone.

References

  1. ^ "Pabllo Vittar aparece pela 1ª vez no topo da parada do Spotify Brasil após ao vivo de "Sua Cara", com Anitta". POPLine. Archived from the original on 2017-08-01. Retrieved 2017-08-01.
  2. ^ "Pabllo Vittar encarna lutadora de boxe no clipe de "K.O."". POPLine. 2017-07-28.
  3. ^ "Pabllo Vittar quebra recorde no Spotify". POPLine. 2017-06-28.
  4. ^ "Pabllo Vittar entra na lista das 20 músicas pop mais tocadas nas rádios do país". POPLine. 2017-07-31.
  5. ^ "Pabllo Vittar lança o clipe de "K.O" durante programa de TV; assista!". Tracklist. 2017-04-19.
  6. ^ "Billboard Brasil: 17 de julho de 2017". Billboard Brasil. Archived from the original on 2017-03-21. Retrieved 2017-07-17.
  7. ^ "Pop Brasil: Anitta lidera e Pabllo Vittar estreia". Billboard Brasil. 2017-07-31. Retrieved 2017-08-01.
  8. ^ "Streaming Chart" (in Portuguese). Pro-Música Brasil. Archived from the original on December 22, 2017. Retrieved February 27, 2018.
  9. ^ "Brazilian single certifications – Pabllo Vittar – K.O" (in Portuguese). Pro-Música Brasil. Retrieved June 1, 2023.
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