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Holyfield's Real Deal Records

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Real Deal Records, LLC was an American recording company founded February 11, 1999 by boxer Evander Holyfield and business partner Rochester Johnson Jr. Musicians signed to Real Deal Records include R&B quartet Shalom, Saison, a popular Filipino singer, NuWine, a rapper from Houston, Exhale, a trio of unique R&B singers, and gospel singer Lexi.[1] Holyfield emphasized the immense diversity in the music that came out of his label.

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