Jatz
Product type | Food |
---|---|
Owner | Arnott's Biscuits |
Produced by | Arnott's Biscuits |
Country | Australia |
Introduced | 1952 |
Markets | Australia |
Previous owners | Savoy owned by Brockhoff Biscuits until 1963 merger[1][2] |
Registered as a trademark in | |
Tagline | Baked, not fried |
Website | www |
Jatz is a brand of malted Australian cracker introduced by Arnott's Biscuits in 1952.[5] The crackers are circular, about 5cm in diameter, lightly salted on one side and have a scalloped edge.[6] It is typically eaten with cheese, dips, cabanossi, Vegemite or by itself. It is available in original, cracked pepper, fat free and Clix varieties.[7]
Savoy
Savoy is an extremely similar cracker initially introduced by the Brockhoff Biscuits in 1938.[8] While they were originally competitors, with the merger of Brockhoff and Arnott's in 1963 the decision was made to keep both products on store shelves.[9] Today the only difference between the two biscuits (besides branding) is the replacement of the full cream milk powder and malt in Jatz with golden syrup.[10]
References
- ^ "Revealed: The Difference Between Jatz And Savoy". Triple M. Retrieved 2020-03-13.
- ^ "Biscuit Firms Plan Merger". Canberra Times (ACT : 1926 - 1995). 1963-06-06. p. 32. Retrieved 2020-03-13.
- ^ "Trade Mark 111736 | IP Australia | Trade Mark Search". search.ipaustralia.gov.au. Retrieved 2020-03-13.
- ^ "Trade Mark 537983 | IP Australia | Trade Mark Search". search.ipaustralia.gov.au. Retrieved 2020-03-13.
- ^ "Advertising". Sydney Morning Herald (NSW : 1842 - 1954). 1952-10-30. p. 6. Retrieved 2020-03-13.
- ^ "Jatz Cracker Image".
{{cite web}}
: CS1 maint: url-status (link) - ^ "Jatz Crackers | Arnott's Australia". Arnotts.com.au. Retrieved 2017-09-22.
- ^ "Advertising". Herald (Melbourne, Vic. : 1861 - 1954). 1938-03-12. p. 35. Retrieved 2020-03-13.
- ^ "Biscuit Firms Plan Merger". Canberra Times (ACT : 1926 - 1995). 1963-06-06. p. 32. Retrieved 2020-03-13.
- ^ "Revealed: The Difference Between Jatz And Savoy". Triple M. Retrieved 2020-03-13.