Squad (company)
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| File:Squad company logo.png | |
| Company type | Private |
|---|---|
| Industry |
|
| Founded | 2008 |
| Headquarters | , Mexico |
Key people |
|
| Products | Kerbal Space Program |
| Website | squad |
Squad is a Mexican multimedia company based in Mexico City and founded in 2008.[1][2] The main business of Squad is to provide digital and interactive services to customers like The Coca-Cola Company, Hewlett-Packard, Sony, Samsung and Nissan. This included creating websites, guerrilla marketing, multi-media installations, and corporate-image design.[3]
In October 2010, employee Felipe Falanghe approached Squad owners Ezequiel Ayarza and Adrian Goya. He intended to resign to work on a video game he had been planning. However, Squad said he could create the game as a company project after finishing his prior assignment. This led to the creation of Kerbal Space Program, a spaceflight simulation game, which was released in April 2015.[1][4] In May 2017, Squad sold Kerbal Space Program to Take-Two Interactive.[5]
Squad has stated their intentions to branch out into other areas, such as record-producing, and away from pure marketing.[3]
References
- ^ a b Hinkle, David (September 4, 2013). "The atypical story of Kerbal Space Program's indie flight to success". Engadget.
- ^ Sadat, Meelad (August 23, 2013). "One giant leap: Developing and marketing Kerbal Space Program". GamesIndustry.biz.
- ^ a b Hall, Charlie (January 27, 2014). "To the Mun and back: Kerbal Space Program". Polygon.
- ^ Grubb, Jeff (November 5, 2013). "Moonshot: How Kerbal Space Program's creator launched an indie darling from out of nowhere". VentureBeat.
- ^ Handrahan, Matthew (May 31, 2017). "Take-Two acquires Kerbal Space Program". GamesIndustry.biz.