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A Growl Towel is the colloquial name used to refer to the rally towels given to fans prior to National Basketball Association (NBA) playoff games involving the Memphis Grizzlies .
Origin
The original Growl Towels were given out from 2004 to 2006, when the Grizzlies made three straight playoffs . However, the Grizzlies were swept by their opponents in all three appearances, so only six different towels were made. The Grizzlies failed to make the playoffs for the next four seasons, so the Growl Towel was shelved.
2011 Playoffs
Round 1
Opponent
Game
Caption on Towel
Color
San Antonio Spurs
Game 3
Believe Memphis
White
San Antonio Spurs
Game 4
Believe Memphis
White
San Antonio Spurs
Game 6
Believe Memphis
White
Western Conference Semifinals
Opponent
Game
Caption on Towel
Color
Oklahoma City Thunder
Game 3
Believe Memphis
Gold
Oklahoma City Thunder
Game 4
Believe Memphis
Gold
Oklahoma City Thunder
Game 6
Believe Memphis
Gold
2012 Playoffs
Round 1
Opponent
Game
Caption on Towel
Color
LA Clippers
Game 1
Believe Memphis
Gold
LA Clippers
Game 2
Believe Memphis
Gold
La Clippers
Game 5
Believe Memphis
Gold
La Clippers
Game 7
Believe Memphis
Gold
2013 Playoffs
Starting with the 2013 Playoffs, the growl towels started to feature different captions in each game, in addition to the traditional "Believe Memphis" towel. The Nashville Company called ''Something Inked '', which specialises in custom promotional products, produces a new growl towel for each playoff game.
Round 1
Opponent
Game
Caption on Towel
Color
LA Clippers
Game 3
Believe Memphis
Gold
LA Clippers
Game 4
Alternating “Grit” and “Grind”
Gold
La Clippers
Game 6
We Don't Bluff
Gold
Western Conference Semifinals
Opponent
Game
Caption on Towel
Color
Oklahoma City Thunder
Game 3
Believe Memphis
Gold
Oklahoma City Thunder
Game 4
Alternating “All Heart” and “Grit Grind”
Gold
Western Conference Finals
Opponent
Game
Caption on Towel
Color
San Antonio Spurs
Game 3
Believe Memphis
Gold
San Antonio Spurs
Game 4
We Don't Bluff
Gold
2014 Playoffs
Round 1
Opponent
Game
Caption on Towel
Color
Oklahoma City Thunder
Game 3
Believe Memphis
Gold
Oklahoma City Thunder
Game 4
We Don't Bluff
Gold
Oklahoma City Thunder
Game 6
All Heart. Grit. Grind
Gold
2015 Playoffs
Round 1
Opponent
Game
Caption on Towel
Color
Portland Trail Blazers
Game 1
Believe Memphis
Gold
Portland Trail Blazers
Game 2
Alternating “Grit” and “Grind”
Gold
Portland Trail Blazers
Game 5
We Don't Bluff
Gold
Western Conference Semifinals
Opponent
Game
Caption on Towel
Color
Golden State Warriors
Game 3
Memphis vs. Errrbody
Gold
Golden State Warriors
Game 4
Believe Memphis
Gold
Golden State Warriors
Game 6
All Heart
Gold
[1]
2016 Playoffs
Round 1
Opponent
Game
Caption on Towel
Color
San Antonio Spurs
Game 3
Believe Memphis
Gold
San Antonio Spurs
Game 4
All Heart
Gold
References
Franchise Arenas Personnel G League affiliate Retired numbers Culture and lore