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Too Good To Go

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Too Good To Go is a mobile application that connects customers to restaurants and stores that have unsold, surplus food. The application covers major European cities.[1]

History

The company was created in 2015 in Denmark by Brian Christensen, Thomas Bjørn Momsen, Stian Olesen, Klaus Bagge Pedersen, and Adam Sigbrand.[2][3] In 2017, Mette Lykke (co-founder of Endomondo) joined as CEO.[3][4][5]

The application was launched in Switzerland in November 2016.[6] It was launched in France by Lucie Basch in 2016.[7]

In February 2019, the company raised an additional 6 million euros in a new round investment.[8] In August 2019, Too Good To Go was launched in Austria.[1] In September 2019, Too Good To Go acquired the Spanish startup weSAVEeat and merged it into its own brand.[1] In November 2019, the offer of Too Good To Go extended to plants through a partnership with the French retail plants company Jardiland.[9] In December 2019, Too Good To Go partnered with the French grocery retail stores Intermarché,[10] and donated 60K euros to the French charity Restaurants du Cœur.[11]

Description

Too Good To Go is a free mobile application that connects customers to restaurants and stores that have unsold, surplus food.[1][5]

Too Good To Go has 350 employees in Europe (2019).[5]

References

  1. ^ a b c d "Too Good To Go acquires a Spanish app to save 1.3B tonnes of food waste: Did you know these 5 things about the Danish tech startup". Silicon Canals. 6 September 2019. Retrieved 27 December 2019.
  2. ^ "Too Good To Go vil erobre verden" [Too Good To Go wants to conquer the world]. CXO Magasinet (in Danish). Retrieved 2020-04-14.
  3. ^ a b "Too Good To Go ansætter Endomondo-stifter som ny topchef" [Too Good To Go hires Endomondo founder as new chief executive]. Food Supply DK (in Danish). Retrieved 2020-04-14.
  4. ^ "Meet startup queen Mette Lykke". Scandinavian Traveler. Retrieved 2020-04-14.
  5. ^ a b c Flora Southey (4 September 2019). "Too Good To Go turns food waste into business: 'It really is a win-win-win concept'". Foodnavigator.com. Retrieved 27 December 2019.
  6. ^ Camille Destraz (16 October 2016). "L'appli anti-gaspi «Too Good To Go» débarque en Romandie". Letemps.ch (in French). Retrieved 27 December 2019.
  7. ^ Jean-Marc de Jeager (12 September 2018). "J'ai testé Too Good to Go, pour manger pas cher en récupérant les invendus des restos". Lefigaro.fr (in French). Retrieved 27 December 2019.
  8. ^ Mary Loritz (8 February 2019). "Copenhagen-based app Too Good To Go raises a further €6 million to eliminate food waste". Eu-startups.com. Retrieved 27 December 2019.
  9. ^ Jean-Noël Caussil (14 November 2019). "Jardiland adopte Too Good to Go". LSA-conso.fr (in French). Retrieved 27 December 2019.
  10. ^ "Intermaché et Too Good To Go unis contre le gaspillage alimentaire". Ac-franchise.com (in French). 18 December 2019. Retrieved 27 December 2019.
  11. ^ Jean-Jacques Héry; Ugo Pascolo (3 December 2019). "L'appli Too Good To Go verse 65.000 euros aux Restos du Cœur". Europe1.fr (in French). Retrieved 27 December 2019.

External links