Adam Gee

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For the English golfer, see Adam Gee (golfer).
Adam Gee in 2003
Adam Gee in 2006

Adam Jonathan Gee (born 12 September 1963 in London, England) is an award-winning London-based interactive media and TV producer and commissioner. Prominent interactive productions and commissions include MindGym, Embarrassing Bodies multiplatform, Big Art Mob, Big Fish Fight and Don't Stop the Music multiplatform. Prominent video productions include Tattoo Twists, The Black Lesbian Handbook and Drones in Forbidden Zones.

In 2003, he moved to Channel 4 Television, London, where he is currently Multiplatform and Online Video Commissioner (Factual).[1] He is a specialist in multiplatform interactive projects around TV, commissioning factual and documentary interactive media, as well as short form video content. He was responsible for setting up Ideasfactory (renamed 4Talent in 2007), the Channel's creative industries talent development initiative.[2] In 2014 he helped establish original Short Form Video on All 4, Channel 4's video on demand platform.

Gee was formerly Director of Production of pioneering broadband production company Redbus CPD.[3] He began his career in 1983 at Solus Enterprises, the co-operative of cinematographers/film technicians Roger Deakins ASC BSC, Jack Hazan, Dick Pope BSC and David Mingay.

He has won over 80 international awards for his productions – including four British Academy Awards (BAFTA), an Emmy, three Royal Television Society (RTS) Awards, a Design Council Millennium Award and the Grand Award at the New York International Film & Television Festival.

Embarrassing Bodies Online won the Interactivity category of the TV BAFTAs in 2009. Both Lost Generation and Breaking the News were nominated for TV BAFTAs in 2006 and Big Art Mob was nominated for three TV BAFTAs in 2008. Empire's Children won the London Design Festival People's Choice (Y Design) Award in 2007. Big Art Mob won the RTS Innovation Award for mobile in 2007 and the Media Guardian Innovation Award for community engagement in 2008. Landshare won the RTS Innovation Award for user-generated content in 2009.[4] Life Begins/One Born Every Minute was nominated for the New Media category of the TV BAFTAs in 2010 and Embarrassing Bodies: Live won the TV Craft BAFTA in 2010 for Interactive Creative Contribution. Big Fish Fight was nominated in 2011 for the TV Craft BAFTA for Digital Creativity and Live from the Clinic won the category in 2012; Live from the Clinic was nominated again in 2013 alongside The Great British Property Scandal. He has won several BIMA (British Interactive Media Assoc. Awards) including two in 2015 for Don’t Stop the Music made with international pianist James Rhodes and Jamie Oliver's Fresh One production company.

Live from the Clinic won the International Digital Emmy for Non-Fiction in 2012 in Cannes.[5] Embarrassing Bodies: Live was nominated for an International Digital Emmy in 2011[6] and The Great British Property Scandal was nominated in 2013. In 2015, Don't Stop the Music was nominated for the International Digital Emmy for Non-Fiction and Reverse the Odds won the International Digital Emmy for Children/Young People.

Gee has served on BAFTA's Television and Interactive Entertainment committees and is a voting member of the European Film Academy. He has served on the board of ICA's The Club at the Institute of Contemporary Arts and is a trustee of Culture24.[7] Gee is a non-executive director of UK-based online marketing agency Hot Cherry[8] and of Blue Door Creative Development. He was formerly a non-executive director of video dictionary Wordia with Michael Birch. Gee is a director/trustee of the Phoenix Cinema, the oldest purpose-built cinema in the UK.

Gee won the very first BAFTA Interactive Entertainment Award (with Tim Wright and Rob Bevan) which was for Comedy presented by Stephen Fry in 1998. This was for a CD-ROM game to do with creative thinking entitled 'MindGym'. He conceived the idea and co-wrote the script with interactive writer Tim Wright and writer/actor Ben Miller (Johnny English, etc.)

Gee served as an advisor on the UK government's Byron Review of Children and New Technology (child safety with regard to internet and video games) published in March 2008.[9]

He was educated at the direct grant The Haberdashers' Aske's Boys' School, now an independent school, in Elstree in Hertfordshire.

He was made a Freeman of the City of London through the Worshipful Company of Cutlers in 2006 and a Liveryman in 2009.

He worked as a volunteer on the London 2012 Olympic Games website/online media presence (for LOCOG) and on the London 2012 Paralympics site (for Channel 4).


Adam Gee's multiplatform/transmedia productions include:

Adam Gee's short form video projects as Executive Producer/Commissioner include:

  • Tattoo Twists
  • The Black Lesbian Handbook
  • My Secret Tattoo
  • 24 Hour Party Politics, with Bez of the Happy Mondays
  • Futurgasm
  • Drones in Forbidden Zones
  • SeXXXy Tattoos
  • Circus Girls
  • WTF is Cosplay?
  • Body Mods
  • L.A. Vice
  • Naked & Invisible, with double world body painting champion Carolyn Roper
  • Young & Minted: I Won the Lottery

External links[edit]