Ashley Revell

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Ashley Revell (born 1971 in Maidstone, Kent)[1] is an English gambler. In 2004 he sold all his possessions, including his clothes, and gambled US$135,300 on a single spin of a roulette wheel in the Plaza Hotel & Casino, Las Vegas.[2][3] Revell even changed his name by deed poll to "Ashley Blue Square Revell" after the UK online bookmaker contributed to his gambling fund.[citation needed] He raised additional cash through car boot sales and auctions.[2]

The ball ended up on 7 red and Revell doubled his money to $270,600.[4] Revell used his winnings to set up an online poker company called Poker UTD, which later went out of business in 2012.

The event was filmed by Sky One as a reality mini-series titled Double or Nothing.[3] He was also featured in an E! documentary special along with Stu Ungar called THS Investigates: Vegas Winners & Losers.

An episode of the television series Las Vegas entitled "One Nation, Under Surveillance", first broadcast on 14 March 2005, had a character and event loosely based on Revell.

Simon Cowell said that Revell's bet was the inspiration behind his new game show called Red or Black?.[5]

Revell also owns iGaming Recruitment,[6] a website that matches online gambling companies with job applicants.


  1. ^ "". Retrieved 29 November 2017.
  2. ^ a b "'All or nothing' gamble succeeds". BBC. 12 April 2004. Retrieved 26 August 2011.
  3. ^ a b "Gambler: Roulette play 'just a mad thing to do'". CNN. 12 April 2004. Archived from the original on 22 July 2010. Retrieved 30 June 2010.
  4. ^ Cuno, Steve (2008). Prove It Before You Promote It: How to Take the Guesswork Out of Marketing. John Wiley and Sons. ISBN 978-0-470-38118-2.
  5. ^ "Simon Cowell's 'Red or Black?': The £15m gameshow". Digital Spy. 4 May 2011. Retrieved 26 August 2011.
  6. ^ "iGaming Recruitment – iGaming recruitment job board, iGaming jobs, casino Jobs, Betting Jobs & Online Gaming Recruitment". Retrieved 29 November 2017.

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