The Beisel was a cyclecar manufactured in Monroe, Michigan, by the Beisel Motorette Company in 1914. The Beisel used a four-cylinder water-cooled Prugh 1.5L engine and had a friction transmission connected to the rear wheels by drive belts. The wheelbase was 8 ft (2.4 m), and had a track width of 3 ft 4 in (1,020 mm). The Beisel cost $385. The company had signed a contract with the National United Service Company of Detroit for them to sell the Motorette for two years, but this plan was short-lived. Frank McPhillips, designer of the Beisel, claimed he was being frozen out of the company, and asked for the company to be placed in receivership, which was granted.