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Type of site
Social network service
Headquarters Norway
Alexa rank Negative increase 150,904 (October 2016)[1]
Launched June 2005; 12 years ago (2005-06)
Current status Active is the second largest Internet-based community in Norway[2] (after Facebook) with more than 450,000 users and profiles[3] (as of December 16, 2011). It was founded on June 1, 2005, and is owned by TV 2 TV 2 AS, a Norwegian news company, the Danish publishing house Egmont and the founders. Users use nicknames instead of real names. Users' profiles are visible to all other users. was recently sold to TV 2 AS and Egmont for a reported 20 million USD.


  1. ^ " Site Info". Alexa Internet. Retrieved 3 October 2016. 
  2. ^ " AS: Private Company Information - Businessweek". Retrieved 22 October 2012. 
  3. ^ "Social Media Localization Is a Necessity in Your Global Marketing Plan". Retrieved 2016-10-03. 

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