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Bouclair Inc.
Company typePrivate
IndustryHome furnishings retail
Founded1970; 54 years ago (1970)
Headquarters152 Avenue Alston
Pointe-Claire, Quebec
H9R 6B4 Canada
Number of locations
92 (2019)
Area served
Canada, Europe, Asia, Oceania
Key people
Peter Goldberg
(President and CEO)[1]
ProductsWindow Coverings, Bedding, Furniture, Home Accents, Wall Decor and Lighting
Number of employees
1,200 (2015)
Websitebouclair.com
Bouclair in Markham

Bouclair Inc.[2] is a Canadian privately owned company and a lifestyle brand that offers home fashion and decor products including furniture, window coverings, bedding, lighting, home accents, wall décor and seasonal products through its own retail stores[3] across Canada and online. The company is headquartered in Pointe-Claire, Quebec and operates 92 Bouclair Home stores across Quebec, Ontario, Western Canada, and Atlantic Canada. As of 2015, Bouclair has over 1,200[4] employees.

The company offers a full omni-channel shopping experience – customers have the choice of shopping in stores, online or through its call centre.[5]
In November 2019, Alston Investments Inc., a new company that includes Goldberg as a shareholder, announced it has offered to acquire Bouclair to streamline and modernize the chain, including expanding its experiential retail store concept and investing in e-commerce.[6]

History

Founded as a fabric and sewing business in 1970, Bouclair has evolved into a lifestyle brand that offers affordable coordinated fashionable decor for every room in the home.[7] The company currently operates under the leadership of its President, Peter Goldberg, who acquired the company in 2003 after leading a Management Buy-out.

Expansion

In the late 1990s,[8] the company opened numerous stores in Ontario[9] and became a popular name amongst homeowners during this time. Since 2010, it has also expanded its presence in the rest of Canada, opening points of sale in Nova Scotia,[10] New Brunswick,[11] Newfoundland,[12] Manitoba, Alberta,[13] Saskatchewan[14] and British Columbia.[15] In the spring of 2006,[16] Bouclair launched a new store concept called Bouclair Home (Bouclair Maison in French) diversifying its product offering to include fashionable home decor and furniture.

In 2012, Bouclair opened a wholesale division,[14] marking the beginning of its international expansion, selling coordinated home collections in Europe, Asia and Oceania[17]

Following the launch of its e-commerce site in March 2014, Bouclair Home also introduced its first complete line of furniture, with Atelier Bouclair[18] – a higher-end collection of 21 design themes featuring quality materials – sold online, orders in-store,[19] through its call centre and by catalogue.

Products

Bouclair Home offers a choice of window coverings, bedding, lighting, wall decor, home accents, rugs, kids' furnishings and baby decor.[20] The products are created by its team of in-house designers and presented as coordinated collections in its retail outlets.

Recognition

It was recognized in 2012 as one of the top companies to watch.[4] Bouclair ranks 223 amongst Top 500 Largest Companies in Quebec,[21] Canada.

References

  1. ^ "Peter Goldberg|Bouclair|ZoomInfo.com". Zoominfo.com. Retrieved June 29, 2015.
  2. ^ "Canada's Best Furniture & Home Decor Store - Bouclair.com". Bouclair HOME.
  3. ^ "Store Locator". Bouclair.com. Archived from the original on May 19, 2015. Retrieved June 26, 2015.
  4. ^ a b "Des entreprises à surveiller en 2012". Affaires.lapresse.ca. Retrieved June 26, 2015.
  5. ^ "Bouclair Home to Focus on Omnichannel Fulfillment". Multichannelmerchant.com. Retrieved June 26, 2015.
  6. ^ https://www.bnnbloomberg.ca/home-decor-chain-bouclair-to-be-acquired-by-investor-group-including-current-ceo-1.1346998
  7. ^ "De local à mondial: Bouclair, de fil en aiguille vers la déco". Affaires.lapresse.ca. Retrieved June 26, 2015.
  8. ^ McGovern, Sheila. "Business-talk Radio." The Gazette [Montreal] 7 Mar. 1998: C3. Print
  9. ^ Gray, Alan D. "Bouclair's Family Ties." The Gazette [Montreal] 15 Nov. 1993: C3. Print.
  10. ^ "Bouclair opens". Thecoast.ca. Retrieved June 26, 2015.
  11. ^ "SNAP Moncton - Bouclair Home Opened in Moncton". Greatermoncton.snapd.com. Retrieved June 26, 2015.
  12. ^ "SNAP St. John's - Bouclair Home Grand Opening". Snapstjohns.com. Archived from the original on March 4, 2016. Retrieved June 26, 2015.
  13. ^ "Grand Opening of Bouclair Home in Edmonton: The Destination for HOME FASHION. SMART VALUE". Marketwired.com. Retrieved June 26, 2015.
  14. ^ a b "Bouclair and Bed, Bath and Beyond to open stores in Regina". Metronews.ca. Retrieved June 26, 2015.
  15. ^ Kevin Mills. "Marshalls, London Drugs and Bouclair Home to open in May at Highstreet". Abbynews.com. Retrieved June 26, 2015.
  16. ^ "Bouclair délaisse les tissus pour la déco et le meuble". Canoe.ca. Retrieved June 26, 2015.
  17. ^ "9 new stores including Marshalls and Bouclair to open at Grasslands in Regina". Ckom.com. Archived from the original on June 26, 2015. Retrieved June 26, 2015.
  18. ^ "Atelier Bouclair - Furniture for every room". Bouclair.comw. Archived from the original on June 26, 2015. Retrieved June 26, 2015.
  19. ^ "atelier". Virtualpaper.com. Archived from the original on June 26, 2015. Retrieved June 26, 2015.
  20. ^ "Shop by Product - Modern Furniture and Accents". Bouclair.com. Archived from the original on June 29, 2015. Retrieved June 26, 2015.
  21. ^ "LesAffaires.com Profil de l'entreprise: Bouclair". Lesaffaires.com. Retrieved June 26, 2015.

[1]

  1. ^ "Home Decor Store|Bouclair". Bouclair.com. Retrieved June 26, 2015.
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