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The first car was completed in January 1910. It produced two models: the Minerva, a touring torpedo, and the Nike, a roadster. After producing only 110 cars, the company went bankrupt later in 1910 as it had only $50,000 in capital.
- 112" wheelbase, 36 x 3 1/2" tires, hickory wheels
- price $1650.00 F.O.B. Dearborn, Michigan
- 35 horsepower, four cylinders (cast in pairs); bore 4 1/8 inches, stroke 4 3/4 inches (253.92 cubic inches); transmission: 3 forward speeds plus reverse
- 20-gallon gas tank capacity
- The torpedo body was painted in Holland Blue, with cream striping for body, hood and frame. Springs and wheels were painted cream with blue striping. Body panels were made of 5/8" wood, doors were aluminum, and floor and running boards were made of solid oak.
Officers of the company
- Edward Bland, President
- Arthur E. Kiefer, Vice-President
- Samuel D. Lapham, Treasurer
- Elmer W. Foster, Secretary
- Paul Arthur, Superintendent and Engineer
- "Detroit's Supremacy in Automobiles". Foundry. Penton Publishing Co. 36 (4): 186. June 1910 – via Google Books.
- "Early American Automobiles 1861-1929 History of Early American Automobile Industry". www.earlyamericanautomobiles.com. Retrieved 2021-03-05.
- Georgano, G.N. (1968). The Complete Encyclopedia of Motorcars, 1885 to Present.
Cars of Class: The Detroit-Dearborn Motor Car Company, William K. McElhone, Michigan History Magazine, November–December 1996 [1-4] Additional specifications provided by James Skelly, Dearborn, Michigan, from Cycle and Automotive Trade Journal, pages 289-292, as well as a July 1910 Motor magazine advertisement.