Fitness (magazine)

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Fitness
Logo for Fitness.
Cover of the January 2015 issue of Fitness featuring Demi Lovato
Editor-in-Chief Betty Wong
Categories Fitness
Health
Lifestyle
Frequency 10 / year
Publisher Lee Slattery
Total circulation
(2011)
1,501,244[1]
First issue 1992
Final issue April 2015 (print)
Company Meredith Corporation
Country United States
Based in New York City
Language English
Website worldfitnessfit.blogspot.com
ISSN 1060-9237

Fitness is a United States-based women's magazine, focusing on health, exercise, and nutrition. It is owned and published by the Meredith Corporation. The editor-in-chief of Fitness is Betty Wong.[2]

History[edit]

Fitness was launched in 1992,[3] and was acquired by the Meredith Corporation from Bertelsmann's Gruner + Jahr in 2005.[4] In 2005, Fitness also launched its web presence, giving readers separate online resources for fitness and health tips alongside the magazine's monthly editorial content.[5] Betty Wong became Editor-in-Chief in September 2008, incorporating several changes to the magazine, creating several new columns and features.[2][6] In 2009, Fitness posted significant ad page gains according to the Publishers Information Bureau, increasing by 18.4% when overall magazine publishers' counts were down 27.9% industry-wide.[2][7] It was recognized for several awards, having been awarded "Most Improved Publication" and best "How-To/Instructional" feature in minOnline's Editorial and Design Awards.[8]

On January 28, 2015, it was reported that Meredith Corp. would acquire Shape Magazine which would be merged with Fitness magazine in May 2015.[9] The Fitness website would continue to operate.[10][11]

Features[edit]

Fitness editorial content centers largely on exercise, nutrition, health, and beauty. Fitness also conducts several real-world fitness and health-themed events to promote its brand and raise money for charity, including the Mind, Body, Spirit Games and a half-marathon in conjunction with fellow Meredith publication More magazine.[2][12][13]

References[edit]

  1. ^ "eCirc for Consumer Magazines". Audit Bureau of Circulations. June 30, 2011. Retrieved December 1, 2011. 
  2. ^ a b c d Jason Fell (July 14, 2009), "PIB: Meredith's Fitness Reports Biggest Ad Page Gain Through the First Half", Folio Magazine, retrieved November 16, 2009 
  3. ^ "Magazines in Alphabetical Order". Radcliffe Institute. Retrieved October 19, 2015. 
  4. ^ Schein, Amy (November 10, 2009). "Hoover's Company Records - Meredith Corporation". Hoover's, Inc. Retrieved November 16, 2009. 
  5. ^ Khicha, Preeti (February 4, 2008). "Fitness Magazine balanced". Brandchannel. Retrieved November 17, 2009. 
  6. ^ Smith, Steve (September 26, 2008), Fitness EIC Denise Brodey Replaced By Betty Wong, retrieved November 16, 2009 
  7. ^ Smith, Steve (July 12, 2009), Free Fall: 2009 Ad Pages Drop 28%, retrieved December 3, 2009 
  8. ^ Smith, Steve (November 18, 2009), min's Editorial & Design Awards, retrieved December 3, 2009 
  9. ^ Michael Sebastian (January 28, 2015). "Meredith to Acquire Shape Magazine from American Media". AdAge. Retrieved February 6, 2016. 
  10. ^ Tess Stynes, Wall Street Journal.Meredith to Acquire Shape Magazine Brand. January 28, 2015. Retrieved January 29, 2015.
  11. ^ Bill Mickey (January 28, 2015). "Meredith Buys Shape From AMI for $60 Million". Folio. Retrieved March 9, 2015. 
  12. ^ Chalese Leven (September 25, 2009), FITNESS Holds Family Fun Fest, retrieved November 16, 2009 
  13. ^ More/Fitness Runs for Empowerment, April 29, 2009, retrieved November 16, 2009 

External links[edit]