G by GUESS
 | |
| Company type | Division |
|---|---|
| Industry | Retail |
| Headquarters | , United States |
Number of locations | 63 (2012) began May 1990 |
Area served | Domestic; United States |
Key people | Paul Marciano Maurice Marciano |
| Owner | G by GUESS is a wholly owned subsidiary under the House of Guess Company. |
| Website | http://gbyguess.com www.GbyGUESS.com] |
G by GUESS, 'is an American mid-range lifestyle brand by Guess. The division was originally formed to attract a younger audience than its parent company. Their goods are available in-store and the division's online-store.[1]
1990–Present: Foundation and slight expansion
G by Guess Stores were launched in 2007 and feature apparel for men and women along with a full line of accessories and footwear. In 2009, the G by GUESS Pulse Loyalty Program was launched, offering promotions and events for Pulse members. In 2016, the Pulse loyalty program combined with the GUESS List loyalty program so shoppers across the various GUESS brands can earn points and rewards towards future purchases. The GUESS List Loyalty Program is a FREE Loyalty system available to US and Canadian customers.
As of 2016, there were 63 G by GUESS stores in North America.