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Harley Benton is a house brand for a line of student-grade music instruments and equipment produced by original equipment manufacturers, mostly in China and other Far East nations, for Musikhaus Thomann, a large multinational importer and mail-order retailer based in Bavaria, Germany.
Musical instruments and equipment
Guitars and basses
Stringed instruments—primarily guitars and basses—and amplifiers account for most of Harley Benton brand revenue. The product lines target entry-level and intermediate musicians. The entry-level guitars typically have basswood bodies. More expensive models typically other woods and better hardware.
Harley Benton offers amplifiers for electric, acoustic, and bass guitars.
Guitar OEM vendor
Harley Benton guitars are manufactured in around 20 factories in the Far East in China, Indonesia and Vietnam.
- "Thomann Musikhaus: How A Small-Town Upbringing, Relentless Drive, And A Belief That The Customer Is Always Right (even when he's wrong) Propelled Germany-Based Thomann Musik To The Top Of The European Market; And According To Hans Thomann, He's Just Getting Started," The Music Trades, Vol. 157, No. 8, September 2009, pps. 50–57; ISSN 0027-4488 (accessed 24 April 2012) – via HighBeam (subscription required)
- Other stringed instruments carried by Thomann, Musikhaus Thomann