Jump to content

Hite Brewery

From Wikipedia, the free encyclopedia

This is an old revision of this page, as edited by Marselan (talk | contribs) at 21:45, 13 February 2011 (Added pronunciation). The present address (URL) is a permanent link to this revision, which may differ significantly from the current revision.

Hite Brewery Company
Hite Exfeel
LocationSeoul, South Korea
Opened1933
Owned byHite Holdings
Active beers
Name Type
Hite Lager
Prime Max Lager
Hite Stout Stout
Exfeel Lager

Hite Brewery Company Limited (Template:Pron-en, hangul:하이트맥주) is a South Korean brewery company headquartered in Yeongdeungpo-gu, Seoul. Its main products are beer, rice wine, and mineral water. The company was established as Chosun Breweries in 1933. In 2001 the company had three factories, and in 2002 its share of the domestic beer market was some 55%, up from 30% in 1992.

Hite Breweries is listed on the Korea Stock Exchange, code HITE BREW.

In 2006, the company acquired Jinro, a popular soju company in Korea.

Brands and products

  • Hite (하이트)
The #1, top selling beer in Korea. Hite lager is golden in colour and is styled upon traditional European and American lagers. Like the American adjunct lager Budweiser, it is brewed from barley malt and rice. Along with OB and Cass, Hite is often found on draft in Korean bars and pubs. Most drinkers consider the draft versions of Hite, Oriental Brewery and Cass to be more or less interchangeable in taste and price. 4.5% ABV.
  • Prime Max (프라임 맥스)
Rank as top 3rd selling beer in Korea. Prime Max is slightly more expensive than regular Hite. It has a more complex, wheaty flavour. 4.5% ABV.
  • Hite Stout (스타우트)
Based on Original Guinness (not to be confused with the creamy Draft Guinness), Hite Stout is a dark bitter beer. Stout has lost popularity and market share in recent years. 4.5% ABV.
  • Exfeel S (엑스필 에스)
S is a light beer targeted at young drinkers and it contains 0.5g of fiber per 100ml. 4.0% ABV.
  • Seok Su & Puriss Water (석수와 퓨리스)
Purified water by Hite-Jinro Corp.
  • Hite d dry finish
Dry finish is made using a select dry yeast. 5% ABV.
  • Hite Soju (하이트 소주)
A brand of soju with a relatively low market share. Not to be confused with White Soju (화이트 소주).

See also

Template:Korea-company-stub