Inseparability

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Inseparability is used in marketing to describe a key quality of services as distinct from goods. Inseparability is the characteristic that a service has which renders it impossible to divorce the supply or production of the service from its consumption.[1]

Other key characteristics of services include perishability, intangibility and variability.

References[edit]

  1. ^ Michael J. Thomas, Gower Handbook of Marketing p377, Gower Publishing Ltd., 1995. ISBN 0-566-07441-9