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Type of site
Social network game
Available inEnglish
OwnerGofresh Gmbh
Created byJukka Saarelainen & Antonio Vince Staybl
Launched2010 (relaunch)
Current statusDefunct since 1 May 2014

itsmy was a mobile social gaming network that allowed users to communicate with each other while playing games. It was owned by Gofresh, a company located in Munich, Germany.[1] At its height, the network had more than 2½ million mobile phone users worldwide. The network was available in English, German, Italian, and Spanish.[2]

After failing to make a profit for several years, itsmy announced its closure in March 2014. The site was scheduled to close on 29 April 2014, but due to data issues the closure was delayed and users could still use the network until May 1, 2014.


  1. ^ Shannon, Victoria (6 March 2008). "Social Networking moves to the Cellphone". NY Times. Retrieved 15 April 2008.
  2. ^ Green, Tim. "Itsmy socialises Italians". Mobile Entertainment. Archived from the original on 10 March 2008. Retrieved 15 April 2008.

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