The company was established by James Shenkman in 1986. Soon after unsuccessfully applying for a Canadian Radio-television and Telecommunications Commission license for a radio station in Mississauga, he identified a gap in Canadian coverage of media industries, and formed the company to launch Playback, a magazine covering Canadian film and television production. In 1989, the company launched Strategy, an advertising and business magazine, and in 1996, it launched KidScreen, covering news in children's film and television.
Other later titles included Boards, devoted to advertising commercial production; Media in Canada, covering general media industry news; and RealScreen, devoted to documentary and non-fiction film and television.
In 2010, the company stopped print publication of Playback, transitioning it to an online-only magazine, and shut down Boards.
- "Desktop tabloid publishing firm sports 2 publications and a profit". The Globe and Mail, October 9, 1989.
- "Popular TV shows trace origins back to Banff". Rocky Mountain Outlook, June 22, 2017.
- "Playback". The Globe and Mail, August 23, 1986.
- "New publication to compete head to head with Marketing". Financial Post, June 6, 1989.
- "Kidscreen taps into global mini-boomer market". Financial Post, July 4, 1996.
- "Upstart publisher Brunico to launch another magazine: Ambitious strategy: Publication is aimed at commercial production industry". National Post, August 2, 1999.
- "Brunico scales back trade mag Playback to online only, Boards shut down". Canadian Press, May 20, 2010.
- "Marketing et Strategy ne font plus qu'un". Infopresse, November 3, 2016.
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