Max Keith

From Wikipedia, the free encyclopedia
Jump to navigation Jump to search

Max Keith (/kt/, pronounced "kite") was the head of Coca-Cola GmbH, the major bottler of Coca-Cola during the Nazi period of German history. He took over from the previous American-born director, who died in 1938.[1]

Coca-Cola GmbH was unable to obtain Coca-Cola syrup during World War II, because of the Allied blockade. To keep the plant in operation, Keith developed a fruit flavored drink made from apple fiber, left over from cider pressings, and whey, a byproduct from cheese manufacture, creating Fanta.[2]


  1. ^ "History of the Soft Drink Fanta". RR Donely. Archived from the original on October 6, 2014. Retrieved March 25, 2015. External link in |website= (help)
  2. ^ Mikkelson, Barbara (April 29, 2011). Snopes article on the origins of Fanta "The Reich Stuff" Check |url= value (help). snopes. Retrieved March 25, 2015.